Canada Goose is a Canadian clothing brand founded in 1957. The brand officially entered the China market on 20 18, and set up an affiliated company-Xiji (Shanghai) Trading Co., Ltd., which is responsible for the sales of products in China.
According to Interface News 202 1 September, Interface Fashion learned from Canadian Goose China that this high-end outdoor clothing brand will launch its first footwear series in China with the release date of 202 1 1.
In September, 20021year, a news of administrative punishment pushed Canada Goose to a hot search. According to the penalty information, Xiji (Shanghai) Trading Co., Ltd., an affiliated company of Canada Goose, has some opinions on the down mixture used in the publicity content of its flagship store, which is inconsistent with the actual situation and is suspected of deceiving and misleading consumers.
Shanghai Huangpu District Market Supervision Administration fined the company 450,000 yuan and ordered it to publicly correct and stop publishing.
Brand history
1957, Metro Sportswear in Canada began to produce Canada Goose Clothing. Metro Sportswear, the name of the company at that time, may have hinted at the urban style of Canada Goose. In fact, the history of Metro sportswear officially using the Canadian Goose brand to produce products began in 2000.
In the 1990s, when down jackets rose, Metro sportswear registered Xueyan's trademark Xueyan in Canada, and then registered Canada Goose in 2000. Today, all products of the company adopt the trademark of Canada Goose and are sold all over the world.
Metro sportswear is headquartered in Toronto, Canada, and another regional headquarters is located in Stockholm, Sweden. Of course, the cold northern Canada will always be the key area for winter clothing sales. This is also the overseas branch of Canada Goose, which was established on 20 10 with the development of the brand.