The logo of the Industrial and Commercial Bank of China

The overall logo is a hidden round coin with a square hole, which reflects the industry characteristics of the financial industry. The center of the logo is the deformed word "work". The break in the middle makes the word "I" more prominent and expresses a deeper meaning. The two sides are symmetrical, reflecting the interdependence of equality and mutual trust between the bank and its customers. Using "break" to strengthen "continuation" and "dividing" to form "combination" are the foundation of deposits between banks and customers. The clever application of design techniques strengthens the language expression of the logo, and the use of Chinese characters and ancient coin shapes fully embodies the modern flavor

The significance of the Bank of China logo

The Bank of China is China Representatives from the financial and business circles are demanding that Chinese characteristics be reflected. The designer used ancient Chinese coins and the word "中" as the basic shape. The ancient coin graphics are a circle and shape frame design, with a square hole in the middle and vertical lines above and below to form the shape of the word "中", which means that the sky is square and the earth is round, and the economy is This book gives people the impression that it is simple, stable, easy to identify, has profound meaning, and is quite Chinese style (Figure 1). The reason why the Bank of China logo can leave such a deep impression on people, I think, is mainly due to people’s deep-rooted understanding of the image of ancient copper coins that symbolize wealth.

Agricultural Bank of China

The logo currently used by the Agricultural Bank of China was launched on November 1, 1988.

The logo of the Agricultural Bank of China is a circle. Made of ancient Chinese coins and wheat ears. Ancient money means currency and bank; ears of wheat mean agriculture, and they constitute the name elements of the Agricultural Bank of China.

The entire pattern is circular on the outside and square on the inside, symbolizing the standardized operation of Agricultural Bank of China as a state-owned commercial bank. The middle part of the wheat ears forms the character "田", and the shadow lines clearly form a half-shape, which directly expresses the characteristics of the Agricultural Bank of China. The wheat thorns point upward, opening the outer circle, giving people a sense of breakthrough, symbolizing the continuous development and progress of the Agricultural Bank of China.

The standard color of the company logo is green. The psychological characteristics of green are: natural, fresh, calm, comfortable, guaranteed, safe, trustful, reliable, fair, rational, ideal, and simple, which reminds people of nature, life, and growth; green is the original color of life. It symbolizes vitality, development, eternity and stability, expresses the integrity and efficiency of Agricultural Bank of China, and implies the vigorous development of Agricultural Bank of China.

The significance of the China Construction Bank emblem

(1) The center of the bank is square hole-shaped and the outside is circular, which is similar to ancient Chinese coins, and the shape symbolizes coins. Therefore, the company emblem is shaped like an ancient coin and refers to a financial company that operates currency.

(2) China’s ancient coins have a history of thousands of years. The emblem takes the shape of ancient coins, symbolizing that China Construction Bank is based on the long and profound culture of the Chinese nation.

(3) The external shape of the emblem resembles the English letter "C" and an overlapping "C", that is, two "C"s. The first "C" is the abbreviation of "china (China)", and the second "C" is the abbreviation of "constructlon (construction)". At the same time, the central part of "C" is a square hole symbolizing coins, which means "bank". Therefore, together, we are "China Construction Bank"

(4) The coins in the outer circle of the emblem not only resemble the letter "C", but also resemble a person's right palm with fingers folded together, holding the middle The square hole that represents the coin. It symbolizes the control of funds, the control of funds, and the financing of funds, and it also represents China Construction Bank's financial management for customers. At the same time, it means to maintain and increase the value of funds, prevent damage to customer funds, and prevent the loss of state-owned assets.

(5) The emblem is based on blue. Blue represents the blue sky and the blue sea, implying that the development space of China Construction Bank is as infinite as the sea and the sky.

(6) The company emblem is blue, and blue represents "modernity", "civilization", "technology", "progress", "democracy", etc. Therefore, it means that China Construction Bank is a modern bank, a bank based on modern civilization and modern technology, and a progressive bank that implements democratic management.

(7) The bank emblem looks like a snowball rolling forward, which means that CCB’s assets are rolling like a snowball,,,,,

Bank of Communications

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The emblem of Bank of Communications combines the lowercase letters "b" and "c" at the beginning of the English translation BANK OF COMMUNICATIONS to form a three-dimensional plane, indicating the strength of the enterprise and the comprehensiveness of its business.

The entire pattern has a sense of extension, reflecting the Bank of Communications' trend of continuous development, growth and increasing prosperity.

The standard color is dark blue, which symbolizes that Bank of Communications is as broad and profound as the sea, implying stability, solidity and reliability!