Trademarks are crucial for a company with long-term planning. Before the product is moved, the brand first is prepared by companies with long-term considerations. So in this matter, a good trademark is the decisive factor for the brand to win. The key is, how to buy a good trademark has become a major issue that companies have to face. But it doesn’t matter, we have compiled methods for choosing a good trademark for you, so that you no longer have to worry about it. Product and positioning fit: Before purchasing a trademark, you must plan your product and positioning, and then look for a trademark that fits well. Do not choose based on your own preferences. The higher the fit between the trademark and the product, the more accurate the market positioning will be, the better it will be able to target the target group, and the more the brand will be recognized by the audience. The 10 product items of trademark self-protection ability are the standard configuration of a trademark, but only an expert can tell the strength of trademark protection. As we all know, the international trademark classification system includes 45 categories, including 34 categories of goods and 11 categories of services. The system contains more than 10,000 goods and services. Among these more than 10,000 trademarks and services, similar products are divided into groups. Take 25 categories of clothing, shoes and hats as an example. There are 13 similar groups. You can select product items across groups under the same category. There are several product items under each similar group, and they are divided into categories based on the degree of similarity. For several paragraphs, when registering, as long as you select a sub-item of the paragraph, other products in the paragraph will also be protected at the same time. In other words, for two trademarks containing 10 product items in the same category, the more paragraphs or similar groups involved, the stronger the protection will be. If the product sub-item only comes from one paragraph, it will have no protection for products in other paragraphs or similar groups. Trademark price range and range Goods have a price, but trademarks are priceless. As a unique existence in the world, the holder has absolute control over the price of the trademark. Except for trademarks that already have a certain brand value, the transaction price of idle trademarks is generally around 20,000 to 50,000. Depending on the industry, the transaction range is slightly different. For example, the prices of wine and cosmetics trademarks are relatively high, while the prices of clothing trademarks are relatively low. On Bajie Intellectual Property, if you find a satisfactory trademark, you can submit a transaction application, and Bajie Intellectual Property will help handle everything. Do you want a disabled mark? A disabled mark refers to a registered trademark that was partially rejected during the trademark application process. Of course, there are also cases of intentional declaration. However, the residual mark does not affect the protective power of the trademark itself. As long as the buyer's product and positioning comply with the protection scope of the registered residual mark, it can be purchased and used. Choosing a trademark is a technical job. Choosing a good trademark needs to be based on the positioning of your product and the relevance of the brand. The value potential of trademarks is unlimited. When choosing trademarks, be clear about which products require which trademarks, and then find groups that meet the scope of protected products and find corresponding trademark resources. This will be more conducive to corporate brand building and open the market quickly and efficiently.