Forty years ago, China was still struggling with poverty, but 40 years later, China has undergone earth-shaking changes. In just a few decades, we have caught up with the hundreds of years of development history of the Western developed world. This was something that would have been unimaginable 40 years ago. The Chinese have created a miracle and at the same time proved to the world that the sleeping lion of the East has awakened.

Since the reform and opening up, China has developed brand awareness, and many national brands and national industries have emerged in just a few decades. For example, Goubuli Steamed Buns, Louwailou Restaurant, Donglaishun, Maotai Liquor, Wuliangye, Xifeng Liquor, and Fenjiu all appeared during this period.

Wine culture has a long history, and Chinese people also love wine. During the 40 years of reform and opening up, wine culture was the first to rise, and many well-known wine brands have emerged. In addition to the several wine industry giants mentioned earlier, Yanjing Beer, Tsingtao Beer, and Changyu Wine were also established and developed during this period.

In addition, there are many food brands, such as White Rabbit Milk Candy, Bulaolin Candy, Golden Monkey Milk Candy, Guangming Milk, Jianlibao Cola, Wanglaoji Herbal Tea, Mai Lijing, Red Star Whole Milk Powder, and Daban. Chocolate, etc., these snacks are fond memories of those born in the 1980s.

There are also many sports brands, the most representative of which is Jai Alai shoes. Jai Alai was a luxury product 40 years ago. Later, a series of sports brands such as Kangnai, Li Ning, and 360? appeared.

Don’t forget there are also cosmetics brands, such as Wanziqianhong, Yumeijing, Dabao, Bee Flower Shampoo, and Mejiajing. These are the products I used frequently when I was a child. I still remember the fragrance.

In fact, some local brands are quite famous. Although they are not sold nationwide, they are also very well-known locally. For example, when I was a kid, I often drank a soda called Hachio-style soda, which was very popular in the local area. In addition, I also often ate soda candies and cream popsicles.

In the blink of an eye, some brands have disappeared in the past 40 years, but they have left a deep impression on us and left us with beautiful memories of our childhood.