The brand itself is unique. In addition, identification needs to be carried out from many aspects, and different shopping channels must be distinguished (it is recommended to purchase directly from the official website). For example: receipts, barcodes, tags, materials, workmanship, color, smell, feel, etc.
Abercrombie & Fitch (abbreviation: A&F) is a listed clothing and accessories brand in the United States. It was founded in Manhattan in 1892 by David Abercrombie. Initially, the brand focused on selling high-end sports and travel apparel and supplies. The current brand positioning is "leisure luxury", and the main consumer groups are young women and teenagers. Country of Origin: United States
Trademark: The two rows of "Abercrombie & Fitch" on the real A&F hangtag: "e" and "&" are not aligned, but "c" and "F", and The words "r" and "i" are aligned instead.
Source of supply: AF originates in the United States, and has OEMs in Macau. Hong Kong Esquel Group used OEMs a long time ago. The factory is in Gaoming Development Zone, Foshan City, but it was very early. Now it is basically If you see made in china or made in hongkong, you can be sure that it is not a new model. Other OEM places include: Peru, Vietnam, Taiwan, Mexico, Philippines, etc.
Packaging: Some websites say that their AFs have "original packaging bags" or "special dust jackets", telling everyone that these are definitely fakes. Real AFs do not provide the above two. Specialty stores in the United States do not offer these two items, let alone other places.
Price: Products that are too cheap are almost certainly fake. Of course, some sellers will say that they have business relationships with manufacturers, so they can get the goods at lower prices, or they will claim that they purchase in large quantities, so they can get cheaper prices. But these are generally deceptive, so be careful.
Fabrics and ingredients: A&F fabrics are divided according to gram weight, usually 120g, 140g, 160g, 180g, 200g, 250g. The weight of the fabric determines the cost of the clothes. Clothes with different weights have different prices! In terms of ingredients, A&F clothes are generally washed twice, which can have a gradient effect and make the fabric soft and not fade.