1. Check whether the follower is a novice

After discovering that an Amazon listing is being followed, the first thing you need to do is check the feedback from the shop that is following the sale to determine whether the follower is a novice. Novice seller. If the number of feedback is very small, it is a novice seller, otherwise it may be an experienced seller. If the follower is an experienced seller, then send an email in Chinese and English to warn the other party not to follow the seller again. Under normal circumstances, experienced sellers who are knowledgeable and follow the seller will remove the listing.

2. Complain to Amazon official about the sellers

After discovering that the sellers are being copied, a warning letter will be sent first. However, as mentioned above, some sellers will take the initiative to withdraw from the sellers if they are interested. Listing, there are also some sellers who secretly follow the sales in the middle of the night using the strategy of "the enemy is tired and we harass". Some follow-up sellers even blatantly seize the buy box. At this time, you can choose to complain to Amazon officially about the follow-up sale. In addition, when writing complaints and selling to Amazon, if the first time is unsuccessful, you need to change the method and write two more letters, so the success rate is almost 100%.

3. Show off your trump card and do a test buy?

When doing a test buy, you need to pay attention to treating the accounts that follow the sale differently. If the other party is a new account, use several accounts to directly test buy, and then open A-to-Z. Under normal circumstances, after three A-to-Zs, the follow-up selling account of the seller will be suspended; if the other party is For the old account, after test buy, I sent an email telling testbuy the order number and warning it not to follow the sale again.

So as an Amazon seller, how can you effectively prevent being copied?

1. From the supply chain perspective: sellers follow direct information such as descriptions and pictures on the listing. After discovering that the seller is being copied, make some micro-innovations in the design and packaging of the product in a timely manner, such as affixing unique product labels, product designer signatures, etc., so that the copycat cannot obtain these resources and the buyer will think that he is selling fake products. .

2. From the aspect of listing: change the listing description or pictures from time to time to catch sellers off guard. You can also bind small value-added services or sell them together with other products.

3. In terms of tools: Choose an Amazon anti-copycat software (Kudiao Seller Assistant) that can monitor follow-up sales 24 hours a day, and monitor the follow-up sales products of follow-up sellers in real time.

Follow-up time and delisting time; always keep track of the information about the follow-up sale.

In fact, the most effective way to prevent copycats is to create your own listing and create your own brand; with your own brand, you can be protected by the brand. Selling on Amazon is a headache, but it is the only way for novice sellers. Everything has advantages and disadvantages. Following selling and preventing following selling are both at the same time. This requires sellers to learn to deal with it flexibly!