Collective trademark registration is a form of trademark registration used to represent trademarks used jointly by collective organizations, associations, groups or other collective members. Unlike individual trademark registration, collective trademark registration is to protect a collective identity, not an individual identity.
The following are some characteristics of collective trademark registration:
1. Collective logo: A collective trademark is a trademark used unanimously by a collective organization, association, group or other collective members . It represents a specific collective identity or organization and is used to distinguish the goods or services provided by members of the collective.
2. Common use: The characteristic of a collective trademark is that it is used simultaneously by multiple members to show their collective identity and belonging. These members typically operate within a specific industry, field, or geographic area.
3. Organizational management: Collective trademarks are managed and supervised by a collective organization, association or group. The organization is responsible for ensuring the compliance of members' use of trademarks and maintaining the trademark's reputation and quality standards.
4. Membership requirements: Individuals or organizations that want to use a collective trademark need to meet specific membership requirements and abide by the rules and regulations established by the collective organization or association.
5. Safeguard collective interests: The purpose of a collective trademark is to safeguard the common interests and image of collective members, promote their competitiveness in the market, and provide consumers with recognition of members’ goods or services. and trust.
Through collective trademark registration, collective organizations or associations can protect the common interests of their members, establish collective identity and brand image, and strengthen market competitiveness.
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