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What should I pay attention to in trademark registration?
What should I pay attention to in trademark registration? Trademark registration needs to pay attention to its main categories before applying for protection; You must register the industry category you are interested in; Internet and advertisements must be registered; Register the product category of the industry; Register related similar trademarks for defensive purposes.

1. What should I pay attention to in trademark registration?

1. Apply for protection of its main categories. Enterprises should register the trademark of their main business, such as selling clothes, and register clothes first.

2. You must register the industry category of interest. For example, to sell drinks, you need to register the pesticide category at the same time; You need to register toilets at the same time to make food, so as to avoid others having a negative impact on the brand you have been operating for many years.

Internet and advertisements must be registered. In the Internet and self-media era, due to the need of publicity and promotion, corporate products and services are increasingly provided to consumers through Internet tools such as official WeChat accounts and website platforms, and brand infringement cases and name registration cases frequently occur.

4. Register the product categories affiliated to the industry. Trademark registration should not only protect the industry category, but also protect the industries of affiliated products, such as employees' clothes, so as to avoid that one day, employees of the company printed a sign on their uniforms and the trademark owner came to ask for a change of clothes.

5. Register related similar trademarks for defensive purposes. If you pay attention, you will find that many enterprises will make their own brands, as if they are all knockoffs. In fact, this is a way for enterprises to protect their own brands.

6. Legal basis: Article 7 of the Trademark Law of People's Republic of China (PRC) stipulates that the application for registration and use of trademarks shall follow the principle of good faith. A trademark user shall be responsible for the quality of the goods in which he uses the trademark. The administrative departments for industry and commerce at all levels shall stop cheating consumers through trademark management.

2. What's the difference between a trademark and a company name?

1, and their exclusive rights are different. Once the service trademark is approved and registered, it enjoys the exclusive right throughout the country; The enterprise name only enjoys the exclusive right in the designated area.

2. The components of the two are different. The name of an enterprise generally consists of the name of the administrative division, the font size, the characteristics of the industry or enterprise and the organizational form; A trademark can only be composed of significant parts that are different from the services provided by others.

3. They have different manifestations. The manifestations of service trademarks are words, graphics and their combinations; The enterprise name can only be expressed in words.

4. The applicable laws are different. A trademark may be transferred or licensed to others, but the enterprise name may not be transferred alone or used by others.

5. They have different functions. Service trademarks only distinguish different service sources, while enterprise names can identify the operations of different enterprises, including services and commodities; An enterprise can have multiple service or commodity trademarks, but generally there is only one enterprise name.

6. The applicable legal procedures are different. It usually takes one year to register a trademark. According to the relevant laws and regulations, if a trademark owner applies for trademark registration, he shall submit the corresponding application materials. The Trademark Office shall, within nine months from the date of receipt of the application documents for trademark registration, complete the examination, and if it meets the relevant provisions of this Law, make a preliminary examination and make an announcement. Within three months from the date of announcement, if there is no objection at the expiration of the announcement period, the trademark that has been preliminarily approved and announced shall be approved for registration, and a trademark registration certificate shall be issued and announced.

The above is what we should pay attention to in trademark registration. The whole content. If your situation is complicated, Intellectual Property also provides 24-hour online customer service consultation service, and you are welcome to conduct trademark consultation.

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