Legal analysis: How to determine the infringement of trade name rights? If the infringed trademark is a well-known trademark or famous, if the trademark is similar or similar to it, it constitutes an infringement of trade name rights. If the trademark is not a famous or well-known trademark, if your company is similar or similar to it and the products are similar, it will constitute an infringement of trade name rights. If a trademark applied for registration for different or dissimilar goods is a copy, imitation or translation of a well-known trademark already registered in China by others, misleading the public and causing possible damage to the interests of the registrant of the well-known trademark, registration will not be granted and use will be prohibited.

Legal basis: Article 13 of the "Trademark Law of the People's Republic of China" If a trademark is well-known to the relevant public, if the holder believes that its rights have been infringed, it may request to be well-known in accordance with the provisions of this law. Trademark protection. If a trademark applied for registration on the same or similar goods is a copy, imitation or translation of someone else's well-known trademark that has not been registered in China and is likely to cause confusion, it will not be registered and its use will be prohibited. If a trademark applied for registration for different or dissimilar goods is a copy, imitation or translation of a well-known trademark already registered in China by others, misleading the public and causing possible damage to the interests of the registrant of the well-known trademark, registration will not be granted and use will be prohibited.