Trademark transfer refers to the situation where the exclusive right to use a trademark is transferred for reasons other than transfer. Mainly because the trademark owner is extinguished and his successors inherit the trademark rights. The transfer of trademark rights is different from the transfer of trademark rights. It is not a legal act between the parties. It is caused by the event of being eliminated by the successor. It can be realized as long as the successor accepts the trademark rights and completes the transfer procedures of the registered trademark with the Trademark Office. Transfer of trademark rights.