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Trademark for selling roast chicken
Zhang Cunyou is the eighth generation descendant of LAY roast chicken. In fact, for the roast chicken market, there are many places named after the production of roast chicken all over the country, such as Goubangzi roast chicken in Liaoning, braised chicken in Dezhou, Shandong, and Daokou roast chicken, all of which are very well-known brands, but Daokou roast chicken is definitely the most prestigious one among all roast chicken brands. LAY is the representative of Daokou roast chicken. The creation of this brand can be traced back to the 1950s.

Because Daokou roast chicken is very famous, but the trademark is not standardized, so there are many vendors using the name LAY to cook roast chicken everywhere at Daokou. It also led to confusion in the market, and no one could eat authentic roast chicken. Therefore, as the inheritor of Daokou roast chicken, Zhang Cunyou finally decided to monopolize the trademark right with 8 million yuan, and no vendor can use this trademark again. Of course, I think his 8 million yuan is definitely worth it. At the very least, it can let everyone eat authentic roast chicken at Daokou.

For him personally, spending this 8 million is not only for the benefit of his own company, but also for his personal feelings. In his home, there is still an old billboard from the last century, which is also the cultural heritage of his family. Therefore, it is even more proud to regain the brand of our ancestors. Cooking roast chicken is very professional for him.

The roast chicken looks simple on the surface, but in fact there is dried Kun in it. After many processes, the steps are very clear, and there can be no mistakes before this delicious product can be created. Before eating Daokou roast chicken, I think Goubangzi roast chicken should be the best roast chicken brand. It wasn't until I tasted the roast chicken at Daokou that I realized in my heart that there is an old saying in China that no chicken can make a feast, which was originally from here.