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Three personal stories of innovation and entrepreneurship pacesetters

Three personal stories of innovation and entrepreneurship pacesetters

In study, work and even life, everyone often comes into contact with deeds materials. Deeds materials refer to the party, government and military agencies, in order to promote integrity, To commend the advanced, promote the work, and compile written promotional materials for the collectives and individuals with outstanding deeds in the unit. Do you know the format of the deeds materials? The following are the outstanding deeds materials of innovative and entrepreneurial individuals that I have carefully compiled for reference only. Let’s take a look.

Personal stories of innovation and entrepreneurship pacesetters 1

College student entrepreneurship APP sells steamed buns on WeChat: turnover exceeds 100 million

When the steamer is opened, water vapor bursts out with a pop. It came up and instantly submerged Liu Bomin.

It was February 14th, not long after the opening of Heshanyuan Baozi Shop’s new store on Zhushan Road. General manager Liu Bomin spent Valentine’s Day in the kitchen with the chefs.

The Baozi Shop on Zhushan Road is different from the more than 100 other shops in Heshan Garden. This store is close to the subway station and Civic Square, and has a lobby where you can dine. Liu Bomin attaches great importance to this store. As long as there are customers coming, Liu Bomin will drive them here.

It represents Liu Bomin’s latest plan: to open into the community, so that citizens who have finished their morning exercise can eat steamed buns as soon as possible.

Previously, the 26-year-old Baozi Brother Liu Bomin was known for his innovative strategies. In Nanjing City, he vigorously promoted Internet marketing of steamed buns, emphasizing "fast pace" to serve office workers and quickly occupy the market. After a year of expansion, he began to think about "slowing down the pace."

This is Liu Bomin’s second year making steamed buns, but he has already begun to think about the future: to make the best Chinese fast food.

Become general manager in his junior year

At 8:30 in the morning, Liu Bomin entered the office on the third floor of Nanjing Software Avenue. In the conference room, he pulled out a task sheet.

?Was this completed yesterday?, ?Completed?,?Okay?, Liu Bomin lowered his head and drew a hook on the paper, and for unfinished items, he would draw a cross.

These hooks and crosses will become the standards for employee evaluation. In the employee evaluation form posted on the wall last month, Liu Bomin had the lowest score. The performance of his subordinates directly determines my score. A low score means that Is there anyone under your control who is not doing well enough?

Liu Bomin has a separate office, but he hardly stays in it. After the regular meeting, he sat at an empty workstation in the hall. On his desk, there was a set of "micro-marketing teaching" CDs.

Liu Bomin has dark skin and meticulously blown hair. His social proficiency makes it almost impossible to tell that he is a 26-year-old boy.

In 20xx, Liu Bomin came to Heshanyuan to become the general manager. No one thought that this new leader’s true identity was a junior student at Nanjing Institute of Technology.

When he first took office, Liu Bomin did not dare to mention his identity to his colleagues for fear that they would not accept me.

When he first took over, he changed the company's management structure into "linear management", handing over to only four directors to reduce communication costs.

He has his own philosophy, which is to talk less about character and more about human nature.

Crazy entrepreneurial college students

During the inspection of the new store, Liu Bomin suffered from a severe cold. On the day of the interview, after a quick infusion at the hospital, he returned to the company to handle matters. Friends who are familiar with Liu Bomin said that Liu Bomin was as hard-working as he was when he was a student.

?I was too hungry in my childhood. ?he explained.

Liu Bomin is from Longxi, Gansu Province. His father is a substitute teacher and his mother sells fruit to support the family. She cannot even afford a dime of popsicles.

In 20xx, 20-year-old Liu Bomin passed the exam twice and was admitted to Nanjing Institute of Technology, becoming the first college student in the village. His tuition was paid for by his own part-time job plus his parents and fellow villagers.

Starting from his freshman year, Liu Bomin tried various part-time jobs: washing dishes, handing out flyers, and opening a milk tea shop. After having enough food and clothing, Liu Bomin began to feel dissatisfied. College students’ entrepreneurship cannot be about setting up street stalls, otherwise I’m sorry. These three words are college students?.

The opportunity appeared in my sophomore year. Liu Bomin led his team to participate in a national entrepreneurship competition, won the second prize in the country, and received a bonus of 200,000 yuan.

He called together a team of eight people and said, "We are going to use all of these 200,000 to start a company."

The students thought this idea was a bit crazy. After negotiation, Liu Bomin finally distributed 100,000 to the members, and they founded a company, Zhuoyuan Culture Communication Co., Ltd., with another 100,000.

This is a new media company responsible for helping corporate users develop APPs, WeChat marketing, etc. In the second semester of his sophomore year, Liu Bomin became the CEO of the company.

Networked production and sales of steamed buns

On the afternoon of February 15, Liu Bomin, who was still suffering from a cold, attended an entrepreneur salon. This is the last gathering of local entrepreneurs before the end of the year.

Liu Bomin is accustomed to arranging company affairs in the morning. In the afternoon, he would drive to attend salons, lectures and gatherings in Nanjing.

Liu Bomin is often invited to give entrepreneurship lectures to college students. Liu Bomin summarized several keywords for himself: thick skin and resources.

When Liu Bomin first entered university, he looked old and wore shabby clothes. He failed in interviews with various student organizations. He was admitted after submitting his handsome photos from junior high school to the student union. But when they saw Liu Bomin in person, they realized they had been deceived.

Liu Bomin worked hard and soon became the vice chairman of the student union. The connections in the student union became Liu Bomin’s initial resource for starting a business.

After the establishment of Zhuoyuan Company, Liu Bomin’s business was sparse. During the difficult period, he could not pay his salary for three months. He had to provide two dishes at school and save five portions of rice for everyone. ?

Liu Bomin is looking for various entrepreneur gatherings to find new projects and investors for the company. At a party, he met Shen Chunlong, the founder of Heshan Garden.

?Heshanyuan? is a long-established chain of steamed bun shops in Nanjing. Its marketing method of relying on taste has fallen behind the competition.

Shen Chunlong took a fancy to Liu Bomin’s new media experience and thought he could bring fresh blood.

For Liu Bomin, perhaps the hunger in childhood was too profound, and he always wanted to open a restaurant.

The two hit it off immediately. Liu Bomin entrusted Zhuo Yuan to his colleagues and went to Heshan Garden to serve as the general manager of the company.

After market research, Liu Bomin decided to target urban young people. He transformed Baozi Shop into an Internet transformation.

Considering that young people have less time for breakfast, Liu Bomin developed an APP and WeChat channel for ordering steamed buns. Young people can order and pay for steamed buns online in the afternoon, and go directly to a nearby steamed bun shop to pick up the reserved steamed buns the next day. In addition, online ordering for delivery is also supported.

Referring to Western fast food restaurants, Liu Bomin invested 70 million in a new central kitchen and standardized the fabrics and fillings to ensure uniform taste in each store.

In terms of store location selection, Liu Bomin opened a platform on WeChat. Customers can report available locations on the platform. Liu Bomin personally leads the personnel to inspect. Once the decision is made to open a store, the reporter can receive thousands of yuan in rewards.

In one year, Heshan Garden expanded rapidly in Nanjing. When Liu Bomin took over, Heshanyuan had 70 stores, and now it has expanded to 170 stores.

Jiangning Partner

On the afternoon of February 16, when he heard that the photo was going to be published in the Beijing News, he drove to a nearby barber shop and asked the clerk to style his hair.? It's going to be in the newspaper. Can you help me get it done?

Liu Bomin pays attention to current affairs news. His idol is, "He has many economic reforms and encourages us to start businesses. Otherwise, grassroots people like me would never dare to think about it."

Today, Liu Bomin still rents a house in the suburbs of Nanjing and drives a cheap domestic car.

Thinking of the hardships of starting a business as a student, Liu Bomin founded the Jiangning Partners Alliance with the help of the Jiangning District Youth League Committee and served as its president. This project unites scattered entrepreneurial teams to undertake large projects and becomes a bridge for small entrepreneurial teams.

As the general manager, Liu Bomin still considers himself a "college entrepreneur". Although Heshanyuan under his leadership had sales of 120 million as of November last year. Based on the profit margin of at least 10% in the steamed stuffed bun industry, Liu Bomin and his team made a net profit of tens of millions last year.

The crisis does not exist. Several dine-in steamed bun shops that were previously opened were poorly managed due to various problems, and new models still need to be tested. In addition, the Nanjing market is already saturated. If Heshanyuan wants to develop, it must enter southern Jiangsu or even Shanghai. However, competition in Shanghai's catering industry is fierce, and Liu Bomin is still looking for a way to break through. However, Liu Bomin still took on the attitude of "going all out" and said, "I want to sell the steamed buns not only to Shanghai, but also to Beijing and the United States." ?Personal stories of innovative and entrepreneurial pacesetters 2

PCS Wireless’s sales this year are expected to reach US$1 billion. The company's founder, who was less than 20 years old when he founded the company, was particularly talented in selling mobile phones, especially mobile phones that no one wanted.

In 2000, a high school student named Ben Nash dropped out of boarding school and found a job at a Manhattan wholesaler selling cell phones to retailers.

He discovered a love for sales that he had not discovered in school.

Nash, now 32, said: “I was only 17 years old at the time and was the company’s top salesman. ?

?I live at my parents’ house, and my living expenses are $100 a week. ?He said,?When I turn 18, my parents will reduce my pocket money. ?

He continued with a smile: ?I was really arrogant at that time. I wanted to enter the real estate industry, and I got three related job opportunities. ?

But before accepting one of the jobs, he talked about the mobile phone business with a few friends: many intact mobile phones were sitting in the warehouse and no one wanted them.

Every company has excess inventory. Some mobile phones do not sell well, so telecom operators throw these phones into warehouses. Some phones are returned with just the tags removed, while others are quite new and only need minor repairs.

18-year-old Nash and his friends founded PCS Wireless, bought these mobile phones, repaired them, and came up with some creative ways to sell them. They sold the phones to companies looking to buy cheaper phones for their employees and to retailers interested in selling them at a discount.

Nash built a reputation for himself as a driven kid from a tight-knit wireless phone company. He then convinced some people in the community to invest in it.

Business took off

Nash recalled: "We became profitable in the first month and recovered our investment in less than a year." ?A few years later, he bought out one of the partner companies and all the companies that invested in him.

By 2014, PCS Wireless's sales reached US$740 million, revenue doubled from 2013, and sales will exceed the US$1 billion mark this year.

Nash said: If we stop at $1 billion in 2015, I will be very disappointed. ?

Nash’s company has benefited from the booming smartphone market and people’s desire to constantly update their phones.

Nash also used guerrilla marketing tactics. For example, when the second-generation iPhone came out, he would send several busloads of people to queue up to buy it.

Nash said: "We send people to the door of Apple retail stores and tell people that we will buy your old mobile phone for $200." ?

PCS Wireless said it will acquire, process and resell 10 million new and second-hand mobile phones and tablets in 2015. They have 2,500 distribution outlets in 20 countries.

Nash said his company is just starting to grow. He received a $100 million loan from White Oak Global Advisors for expansion.

In addition to PCS, Nash and his business partner Praveen Arora also founded or invested in other wireless communication industry companies. Nash said they employ 2,000 people worldwide and are on track to achieve $2.5 billion in revenue in 2015.

Almost failed once.

Nash doesn’t like to mention the difficulties he encountered in his career. While everyone else was growing up in college, he was growing up as a company owner. He said there were years when the company wasn't always moving forward, and that was his fault.

Part of the reason is that he never gave up his dream of becoming a real estate tycoon. He once opened a real estate company, but he was too gullible and lost a lot of money.

He said: "I am running rampant in the business world to find myself." I was distracted by egos and flashy stuff. I lost money in real estate, but losing money was not the problem. It was just a small problem. Overall, I personally have been making money. The problem was that my energy and focus shifted to other businesses, not PCS. ?

About two years ago, the PCS management team sat down with Nash and asked him, "Do you still want to do this?" (Nash described his team like this: "You have people around you who are smarter than you." Important? )

Nash said he found himself at that moment. When he entered the real estate industry to prove himself, he was already an important figure in the wireless communications industry.

In 2014, PCS launched Posh Mobile, a new line of Android phones and tablets. PCS expanded this product line this year.

Nash described his success this way: If you believe in God, then rely on God. If you don't believe, then rely on luck, and maybe a little personal charm in it. ?

The biggest irony

Nash jokingly described himself as "arrogant", and asking him to talk about himself was as difficult as "pulling a tooth out of a tiger's mouth". But he seemed humble during the interview. (He won’t send us photos that don’t include members of his team.)

The most ironic thing is that in the process of chatting with Nash, his phone kept dropping.

He just bought a new iPhone 6 for his birthday, but he doesn’t like it. He prefers his broken phone.

He said: "I just bought this iPhone. This was a wrong decision." I'm used to older phones that are better and more reliable. But my girlfriend loves chatting with me on Facetime, so I bought this phone. ?

He smiled and continued: ?Now you know how important it is to use a tested, reliable, high-quality old mobile phone. ?

We believe in him. Personal Story of Innovation and Entrepreneurship Model 3

Like many young people, he once had beautiful daydreams about life, wonderful career prospects and brilliant life concepts. After graduating from the Agriculture and Forestry School in 1991, he went to teach in a primary school in his hometown. In 1994, due to the need to adjust the industrial structure in the countryside and vigorously develop the cultivation of flue-cured tobacco, the Township Tobacco Station was also in urgent need of talents. He felt that the professional knowledge he had learned should be used in the construction and development of his hometown, so he decided to resign and work at the Township Tobacco Station. He became a tobacco assistant, which was also his favorite job.

But the good times did not last long. By 1999, with the deepening of enterprise restructuring, his unit was facing restructuring, and he could not escape the fate of being laid off. At that time, he was in the difficult stage of raising an old man and starting a family. The mental blow and the financial constraints in life made him endlessly confused and deeply distressed. He could only go home and farm to live his life.

The natural conditions in my hometown are very suitable for growing citrus. By 20__, the whole township set off a climax of citrus planting. The citrus grown has rich juice, moderate sweet and sour taste, and delicious taste. It has become a popular choice in the region. well-known brands. He saw business opportunities and felt that he could use the professional knowledge he had learned and work hard to become a major citrus grower. He reclaimed 113 acres of mountainous land to plant citrus. At the beginning, he needed a lot of money to purchase seedlings, purchase pesticides and fertilizers, and hire workers, but it would take three years for the economic benefits to show. He was very distressed at first when the capital turnover was not enough, but he felt that once he did something, he would make it bigger and stronger and he must persevere. So he put down his dignity and borrowed money from relatives and friends, but it was not very ideal. Later, he heard that there was a policy to benefit farmers in the countryside and he could get interest-free loans. He felt that there was hope for his perseverance. When he went to Murakami, The township reported the situation and received support from the township, who agreed to lend him 50,000 yuan. He also joined the Citrus Association under the promotion of rural staff. He participated in scientific and technological training with members of the association and discussed planting techniques and experiences with them. The citrus production achieved good results in the first year of production, which strengthened his confidence in starting a business.

Due to the heavy application of chemical fertilizers, which has caused soil compaction, the quality of citrus in the township has declined significantly in recent years, and the number of good-quality citrus is obviously low. But relying on his own experience, technology and continuous innovation, the citrus he grows can still maintain good quality, and the yield has not decreased but increased. In 20__, he rented a store and started selling pesticides and chemical fertilizers. This also became an income in addition to growing citrus. When the villagers came to buy pesticides and fertilizers, he also explained their planting experience and The formula of pesticides and the application techniques of chemical fertilizers have been well received by the villagers. He was also popular and became the president of the Citrus Association, which currently consists of nine growers. He could not live up to the expectations of his fellow villagers, and actively contacted foreign markets to do a good job in packaging and selling his own brand. He required that the harvesting, grading and packaging of fruits should be strictly controlled. The harvesting should be carried out according to the prescribed time and method. After harvesting, the citrus should be graded according to fruit shape, size and variety, and then packaged in different specifications. It is available in three specifications: 5kg packaging, 10kg packaging and 20kg packaging, and is managed and operated by professional technicians. While stabilizing citrus varieties, in order to better meet market demand, he has plans to develop some high-quality oranges. Now his citrus has been sold in large quantities in other places, and some high-quality products are shipped abroad.

Through his own efforts, he has become the largest citrus grower in the township. He has three long-term workers. During the busy planting season, he also hires a large number of short-term workers to solve part of the surplus. Workforce issues. In 20__, the output value of citrus has reached 210,000, and he embarked on the road to wealth. From 20__ to 20__, he won the Advanced Individual Award for Science Popularization issued by the Science and Technology Bureau, becoming a model for youth entrepreneurship in the township and also a young person. An example to learn from. When he gets rich himself, he never forgets to lead others to become rich as well. According to his philosophy, no matter how great a person's ability is, his role is limited, just like a belt conveyor, which not only relies on motors for power, but also It depends on many supporting wheels for transmission? With an open-minded attitude, solid motivation, reasonable ideas and mastery of experience, he taught planting methods, taught by words and deeds, took the lead in demonstrating, and used his exemplary behavior to lead a motivated citrus planting team to success.

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