The founder of McDonald's Hamburger Group is Kroc

Crocker provided society with a large number of small beef patties and changed American eating habits. He started operating McDonald's in 1955 and gradually expanded McDonald's around the world. By 1983, McDonald's sales had reached $8 billion.

In fact, McDonald's was founded by two gentlemen named McDonald. They were brothers, the elder brother was named Maurice McDonald, and the younger brother was named Richard McDonald. They opened the world's first McDonald's in Los Angeles in 1930. However, the father of McDonald's who "made McDonald's big" was Crocker.

Crocker was originally a milkshake machine salesman. In 1955, by chance, he discovered that a restaurant called McDonald's had ordered eight milkshake machines from their company (general stores Only buying one or two at most), the curious Crocker went to Los Angeles to visit this magical restaurant. He excitedly went to the McDonald brothers, the owners of the restaurant, and told them about the idea of ??"McDonald's everywhere". However, the McDonald's restaurant without a semicolon has been able to earn over one hundred thousand dollars a year, which made the McDonald brothers very satisfied and did not want to accept Crocker's crazy suggestion. Crocker did not give up, and finally, the McDonald brothers finally agreed that Crocker would help them sell the franchise rights of the McDonald's chain.

Although the 'One, No Other' McDonald's restaurant is quite successful, turning it into a chain store is not an easy task. Crocker must establish a system step by step. According to the terms of the contract, Crocker also paid for the operating expenses and marketing expenses of the chain store. This was very difficult for Crocker, who did not change his career until he was over 50 years old. His wife also ended her thirty-nine-year marriage with him because she couldn't bear this change. At this time, the McDonald brothers actually secretly sold the franchise rights to Crocker's market rivals. Crocker was very angry, so he borrowed $2.7 million from some school funds and pension funds to buy out the entire McDonald's trademark. , drove away the McDonald brothers and became the veritable father of McDonald's. Since then, McDonald's performance has skyrocketed. By the time of Kroc's tenth anniversary, there were more than 700 McDonald's hamburgers in the United States. McDonald's stock was also listed on the market and became a hot stock. Crocker non-stop opened tens of thousands of McDonald's hamburger restaurants around the world, creating countless fast-food miracles and making McDonald's a world-recognized symbol of American culture. One year after Crocker's death, McDonald's was included in the Dow Jones Industrial Index by the New York Stock Exchange. By this time, McDonald's had truly become a giant in American companies