There are many scams and more varied methods. How to avoid them?

1

Trademark scam

Many people don't know much about franchisees, so merchants have grasped the characteristics of franchisees and started "articles" on trademarks. Trademarks are divided into application trademarks and registered trademarks. Attention! Only registered trademarks are protected by law.

TM, the abbreviation of English trademark, is the copyright mark used by trademarks during registration and examination. Generally speaking, this trademark has been applied to the State Trademark Office, which has issued a notice of acceptance and is under review.

R in the circle, the abbreviation of English register, is the mark of "registered trademark". It means that the trademark has passed the examination of the State Trademark Office and become a "registered trademark". Franchisees must look for "registered trademarks"!

2

Operating year of direct sales stores

The Measures for the Administration of Franchising Institutions stipulates that franchisees must have their own brands, direct stores and have been operating continuously for more than 3 years. Therefore, before joining a brand, we must inspect the brand's direct stores and check the operating period of the direct store business license. In case the franchisee's headquarters is a "leather bag company", a direct store will be set up temporarily to deceive the franchisee.

Generally, a mature franchise company will have many franchisees. You can pretend to be a customer first, visit the franchise stores, experience the products, chat with the boss and other customers at will, and make field trips.

It is best to join the production workshop and warehouse of the headquarters. Seeing is believing, but listening is not. Don't listen to what the headquarters says about how powerful the products are. Be sure to see for yourself. If the headquarters won't let you go on a field trip, you should be on your guard.

three

Is there a complete joining system?

A mature franchise brand will have a complete franchise process. For example, there will generally be a set of operation management manuals and corresponding rules and regulations for the follow-up management of franchise stores. Be sure to do a careful investigation before joining. If a company wants you to give money as soon as you come up, nine times out of ten it is not credible.

four

Understand the brand joining in the same industry

It's not a loss to shop around, and we should make more comparisons when choosing brands to join, so as to have a general understanding of the industries we want to join. Moreover, it is also possible that you will find a better enterprise in the same industry, with more generous joining conditions and guidance.

skill

An insider simply said rudely:

In Baidu, enter the name of the project and add a liar to search. If there is no information such as scam complaints, you can basically believe it; If there are many complaints, be careful.

Joining is risky and investment needs to be cautious.