Villagers in Fuzhen Village, Cangzhou City, Hebei Province opened thousands of online stores and became rich, with a total annual income of over 100 million
Every morning at 9 o'clock, Yan Yongqi, a 29-year-old villager in Fuzhen Village, Botou City, Cangzhou, sits in front of the computer Busy scanning the invoice number, there are always new invoices from multiple express companies piled around him. ?I have only opened an online store for more than two years, and many in our village opened it much earlier than me. Yan Yongqi said that relying on the local auto parts and equipment market, Fuzhen Village in Botou City, with a population of less than 3,000, now has more than 1,000 online stores and more than 10 express delivery companies. Nowadays, online "nuggets" have become another new channel for increasing income for villagers in Fu Town.
Everyone thinks that the Internet is all about money fraud. Jiang Xuegang, a 31-year-old villager in Fuzhen Village, said that even the price of the goods at that time was more expensive than in physical stores. People thought that online sales were unreliable and would not last long, so the discounts were small. However, in just three or four years, Murakami has opened more than 1,000 online stores. It is not difficult to see that the opinions of villagers have changed very quickly.
At first, Jiang Xuegang worked in a small factory. Ever since he came into contact with the Internet, Jiang Xuegang began to think about how to start a business through the Internet. Coincidentally, Fuzhen is famous throughout the country for its production of auto parts and equipment, and is known as the "Hometown of Auto Parts" and "Hometown of Auto Equipment". Taking advantage of this unique condition, Jiang Xueguan opened the village's first online store at the end of 2009, selling auto parts and equipment.
? It was difficult when I first started, sometimes it took four or five days to receive an order. Jiang Xueguang recalled that he was a little sad at the time. Later, as his reputation slowly accumulated, his business became better and better. Later, he decisively quit his job and officially completed his magnificent transformation from wage earner to online shop owner.
Small villages set off a craze for opening online stores
Jiang Xueguang made his first pot of gold through online stores, and his image suddenly changed in the eyes of the older generation. From unreliable to outstanding. The news spread like wildfire in this village of less than 3,000 people, and quickly became a rage.
As a result, there was a craze in the village to learn computers and open online stores. A large number of young people working outside have returned to the village to open online stores and start businesses. 25-year-old Wang Pengpeng is one of them. Wang Pengpeng used to work in Sichuan. Two years ago, after learning that selling auto parts and equipment online was quite profitable, he quit his job and returned to his village to open an online store. ?When there are few orders, there are twenty or thirty orders a day, and when there are many orders, there are more than one hundred. It is much better than working in other places. ?Wang Pengpeng said with a smile.
Today, in this village of less than 3,000 people, there are more than 1,000 online stores registered. An online store owner revealed to reporters that the annual income of an ordinary store is about 100,000. Click here It is calculated that there are more than 1,000 online stores in Fuzhen, and the total revenue will exceed 100 million yuan. Nowadays, the Internet? Nuggets? has indeed become a golden avenue for the villagers of Fu Town.
Transformation: Almost all physical stores have registered online stores
You have to ask my daughter about opening an online store, they young people understand. ?Li Yueling’s mother pointed at Li Yueling who was on the phone and said. Li Yueling's family has a physical store of more than 200 square meters, which is filled with car seat cushions, floor mats, and children's seats. ?I planned to open an online store last year. The registered trademark is ready. I estimate that the application will be completed soon. ?Li Yueling's family has a processing factory that specializes in the production of automobile equipment. With such a strong ?backstage?, Li Yueling is naturally confident. ?Physical stores are not easy to operate now. Online sales are for the whole country, which is definitely better than physical stores. ?Li Yueling said.
Li Yueling is not the only one. Now, almost all those who have physical stores in Fuzhen have registered for online stores, and this transformation has really benefited them a lot. Fuzhen's auto parts and equipment used to be mainly wholesale. Some manufacturers often shipped a lot of goods, but could not collect the payment for a long time. Sometimes the payment requested was not enough for travel expenses. For a period of time, Fuzhen Automobile Equipment Factory had are about to close down. After the online store opened in the village, more and more goods were purchased, which not only saved the factory but also led to more processing plants than before.
Promote: express delivery, packaging and other industries move forward side by side
When Jiang Xuegang first started an online store, there was only one express company in Fu Town to send and receive parcels, and the express delivery fees were extremely expensive.
There are now 12 express companies in Fuzhen, including SF Express, YTO, STO, Quanfeng and Guotong. Jiang Xueguang said that the names of these express delivery companies are like "reporting the names of dishes". In order to attract customers, the express delivery companies signed agreements with us and gave us discounts. Express delivery companies often hold activities when holidays are approaching. Last year during Double Eleven, SF Express sent more than a dozen salesmen to help. ?
According to Yu Weidong, secretary of the village party branch, as the team of online stores in Fuzhen Village continues to grow, it has greatly promoted the development of the local auto parts and equipment industry. There are also more companies than before. In addition, industries such as cartons, hardware, and express delivery have also developed rapidly.
Where there are opportunities, there are also risks. The increasing number of online stores has driven the development of many local industries. However, how to make Fuzhen online stores thrive has become a new problem before them. Moreover, not only Fuzhen Village is now doing online stores, but many surrounding villages are also doing so. The competitive pressure is very high. Faced with disorderly competition from online stores and uneven product quality, the Fuzhen government and relevant local departments have strengthened supervision and established Fuzhen's own brand. At the same time, the Fuzhen Government is planning to establish a chamber of commerce to implement standardized and orderly management of online and physical stores. Now we have applied to the Botou Municipal Government to build a warehouse covering an area of ??more than 1,000 acres on the west side of Fuzhen. , logistics companies, express delivery companies, and automobile decoration are all integrated into a modern logistics and trade city, allowing the development of Fuzhen's characteristic industries to form a virtuous cycle. ;