The color bar at the bottom of cosmetics and toothpaste is used for positioning and identifying the product during the toothpaste production process. It is also known as the electric eye positioning point. Commonly used ones are red, blue, green and black, etc., and its function is to ensure The printing layout is centered when the end is closed.

The China Oral Cleansing and Care Products Industry Association issued a statement on its website stating that the color bar at the bottom of the toothpaste package is used for positioning and identification of product sealing during the toothpaste production process.

Extended information

The electric eye positioning function is very common when printing hose packaging. It is used to sense the positioning of the sealing machine when the hose is automatically filled after the product is made. Applied; after filling is completed, the hose is placed in the automatic sealing machine. The machine senses the relevant color points and starts to automatically seal the hose to ensure that the packaging is in the correct position when sealing, and has nothing to do with the composition of the product.

The view mentioned in the rumors that "the color bar at the bottom of the toothpaste tube is used to distinguish toothpaste ingredients" is wrong and has no guiding significance for consumers.

Cosmetic labels shall not use the following marking forms:

1. Use font size, color difference or suggestive language, graphics, and symbols to mislead consumers.

2. Unauthorized alteration of the cosmetics name, production date and shelf life or production batch number and expiration date in the cosmetics label.

3. Other labeling forms prohibited by laws and regulations.