1. Use cartoon protagonists as brands. For example: Calabash, Smurf, Big Stupid Cat, and Little Mermaid. Of course, games like Chibi Maruko-chan, Pipilu, Lu Xixi, Mickey, etc. have all been registered for use, so don’t use them anymore.

2. Cute words: darling, baby, beibei, etc. It is best to add one or two words before and after these words. To avoid duplication of names, it is recommended to use them in combination with animals, such as Rabbit Guaiguai, Bear Baby, etc.

3. Use the names of some toys, such as: small wooden horse, bamboo dragonfly, small cloth monkey, etc.

Notes are:

1. Do not exceed four characters. Others will not be able to remember a name that is too long. Two or three characters is better;

2. Pay attention to children's spoken language characteristics. The use of repeated words will appear more cute, and words like "big" and "small" are the only words that children can use when they have just learned to distinguish the quality of things;

3. If the target market is not foreign consumers, do not use English or English transliterations for branding. It will be very confusing and difficult to remember (after all, few adults will remember this for their children) brand).