CI knowledge base - vi design

Basic element design of VI---logo

Logo is divided into two types: corporate logo and product logo

Corporate logos are the logos of entities engaged in production and business activities, and product logos are the logos of the products produced by the company, also called trademarks.

Characteristics of corporate logos

Unique and distinctive recognition is the primary feature of corporate logos.

The symbolic nature of spiritual connotation is the essential characteristic of corporate logos.

Aesthetic styling is an important feature of a corporate logo.

Extensibility in implementation is an essential feature of a corporate logo

The application range of logos is extremely wide, so logo design should take into account expressions in plane, three-dimensional and different materials. Effect. Some logo designs are beautiful, but their production is complicated and expensive, which inevitably limits the breadth and convenience of logo applications.

Corporate logos should have the color of the times

In the process of logo design, the color of the times should be fully considered and randomly revised according to the situation in the future implementation process.

Design of corporate logo

From a modeling perspective, logos can be divided into concrete and abstract types. There are three types: concrete and abstract combination.

Concrete logos are designed based on specific images (mostly physical graphics) through various modifications, such as simplification, generalization, exaggeration, etc. Their advantage is that they can intuitively express concrete characteristics. , making it clear at a glance.

Abstract logos are logos designed with modeling elements such as dots, lines, surfaces, and bodies. They break through the constraints of concreteness, have greater room for modeling effects, and can produce strong visual effects. Stimulating, but prone to uncertainty in understanding. Such as the logo of Japan's Mitsubishi Corporation.

The combination of concrete and abstract logos is the most common. Because it combines the strengths of both concrete and abstract logo design types, its expression effect is particularly outstanding.

No matter which form of logo design is used, the following principles should be followed:

The logo design should be able to reflect the business philosophy of the company and highlight the corporate image.

Logo design should be combined with the company’s industry characteristics and product characteristics.

Logo design should conform to the aesthetic characteristics of the times.

/Works.html

Many pictures cannot be posted here. These are the most useful ones I found. Sorry.

The above two networks are relatively fast. Try

Fishing Tackle Store:

Ruihui Fishing Tackle (Float Expert)

Ruihui Fishing Tackle was established in early 2001 and is now a design, production and sales company. An all-in-one floating company.

In the early days of its establishment, the company spent heavily to hire Taiwanese bleaching masters to provide personal guidance and introduce a full set of equipment and high-quality raw material channels. The overall product level has a high starting point and is mainly targeted at mid-to-high-end users. Since its establishment, the company has been committed to providing high-quality OEM services to many well-known fishing tackle companies at home and abroad. Some of its products are exported to East Asia, South Asia and other regions. Over the past few years, we have grown together with many well-known companies in the industry, and are honored to receive their wide recognition and some praise. However, in the eyes of the majority of fishermen, Ruihui Fishing Tackle is unknown. In order to further develop, Ruihui Fishing Tackle decided to vigorously promote Ruihui's own brand while continuing to provide OEM services. It also set up a sales point in Dachang International Fishing Tackle City and launched a full range of floats in various materials including high, medium and low gears. After more than a year of hard work, Ruihui's own brand Crucian Master Jingchun series and other high-end competitive floats have become a must-have award-winning weapon for many fishing experts; series of leisure floats such as the Eye-catching Master and Craftsman are also deeply loved by leisure enthusiasts. At the same time, the company has taken advantage of the resources accumulated over the years and introduced a variety of well-known overseas brands, such as Taiwan Red Dragon, Japanese Fish Heart, etc., enriching the choices of fishing friends.

Ruihui Fishing Tackle currently has 6 production lines including Bal fir wood, handmade reeds, handmade feathers, peeled feathers, grass and paulownia wood. It can produce a full range of floating products suitable for fish conditions in ponds, rivers, lakes, sea streams, ice surfaces and other waters. .

Putting quality first, doing business with integrity, and serving the public are Ruihui’s purposes.

Ruihui Fishing Tackle is now building a comprehensive nationwide sales network and is sincerely looking for agents and dealers from all over the country. Welcome to call us for consultation and negotiation.

Welcome to visit the company's homepage: www.rhfishing.com