At that time, Huawei's Kirin processor did not form a competitive advantage, and it took time to polish. In addition, domestic screen suppliers have not yet risen, and there are few breakthroughs in battery technology. Therefore, the realistic measure is to improve the quality of mobile phone lenses and photos, which is also a high-frequency demand. Huawei is eager to join hands with top partners to introduce top camera technology into Huawei mobile phones. As early as 20 13, Huawei contacted Leica. At first, Leica was not interested. After repeated negotiations, it finally agreed to cooperate.
Leica's history and position in the optical lens industry determines that it is expensive, and the cheapest one will cost tens of thousands of yuan at any time. It is normal to be close to 654.38+ten thousand yuan. So, first of all, Huawei's five or six thousand yuan mobile phone is more expensive, or it takes more pictures. How can it really use Leica lenses? Second, Leica's production can't afford the shipment of Huawei mobile phones. Third, Huawei's mobile phone does not use a real Leica lens, but cooperates with Leica to help Huawei achieve strict image quality standards in terms of image quality adjustment, lens dimming and color reproduction. Huawei uses its own artificial intelligence and algorithms. Huawei Porsche mobile phone is not made by Porsche, it is the same. Fourthly, Leica has made a contribution, involving its lens patent standard, so its signature is appropriate.