First of all, let’s talk about the characteristics of these two instant messaging tools. QQ is a network-based instant messaging network tool independently developed by Tencent in February 1999. QQ was called QICQ before 2000, but was later changed from Ma Huateng to QQ due to trademark disputes. Its LOGO is a cute little penguin. Since its use in 2000, QQ may be the most frequently used communication tool in China. It is not only available on mobile devices, but also on computers.

QQ is a product of the PC Internet era. Even though it has also realized the migration of mobile clients, it still retains the characteristics of the PC side, that is, "big and comprehensive", with unlimited scalability, space, music, Games, shopping, reading, email...anything can be connected to it. The use of QQ is more open. You can see friends' information, and it is more inclined to find and make friends. There is a flood of social content.

WeChat is also a network-based instant messaging network tool developed by Tencent. It was born in 2011. It is mainly based on smart terminals and provides users with real-time voice, video, and pictures, as well as free streaming. Media content, which has a payment function in 2014, is favored by countless users. WeChat is specifically designed for mobile clients and is a product of the development of the mobile Internet. It emphasizes socializing with acquaintances. Comments in the circle of friends are only visible to the same friends and are private to a certain extent. Its content is accurate, efficient and concise. With convenient functions such as scanning the QR code to add friends and inviting friends to form groups, WeChat has gradually developed into a daily work communication group for adult white-collar workers and other working people. In addition, WeChat also connects online and offline services around the content ecology of public accounts, small-amount WeChat high-frequency payments and other functions.

WeChat’s powerful functions are in line with people’s daily lives and can penetrate into all people’s daily needs, such as: WeChat transfer payments, WeChat taxis, WeChat electricity bills, WeChat shopping, WeChat medical care, WeChat hotels, retail, and department stores WeChat can think of and do almost everything related to people's livelihood, such as food, catering, ticketing, express delivery, group buying, takeout, etc. Nowadays, it can be said that people no longer need to take anything with them when they go out. With a smartphone, everything can be solved.

1. People born in the 60s and 70s. For older people, people over 40 years old, they rarely had access to the Internet in the PC Internet era. Most of them bought mobile phones with the popularization of mobile Internet, and then became users of instant messaging software. At this time, WeChat had already emerged. For them, most of their needs for instant messaging software were to contact family and friends, and they no longer had many communication needs for work, so they naturally chose WeChat, which is more life-oriented.

2. People born in the 1980s. For the post-80s generation aged 30-40, although they have experienced the two eras of QQ and WeChat and witnessed the rise of two instant messaging software, under such circumstances, what are everyone doing online? Add QQ friends to chat! At that time, QQ was really a place for socializing with strangers. You clicked on "Add Friend" and then searched for online users. You clicked on their profile pictures one by one to see their personal introductions and their gender and age - male? I don’t even bother to click on the avatar. Is it necessary to keep the QQ friends established in this situation when we have a job, a family, colleagues and friends around us? At this time, WeChat just gave us a chance to "start over". Why do you think we don't need WeChat?

3. People born in the 1990s and 2000s. For those born in the 1990s and 2000s, the first thing they come into contact with in their living environment is desktop computers. At this time, the mobile Internet is relatively underdeveloped. Mobile Internet only gradually became popular after 2013. Before that, the main purpose of most people using mobile phones was to make calls and send text messages.

In such a general environment, the first thing that children born after 2000 come into contact with is QQ, and the ecological environment of QQ is relatively mature. On QQ, you can not only see the space status of friends, but also There are many interactive mini-games or online games. Therefore, the post-00s generation can completely socialize and play with other children on the PC. This is also the reason for the first impression.