FILA logo:
FILA products are currently sold in more than 30 countries including Italy, the United Kingdom, Germany, France, the United States, China, Japan, South Korea, Brazil, and Russia. ?
On the evening of March 25, 2021, FILA issued a statement stating that FILA China has continued to purchase and use cotton produced in China’s cotton producing areas, including Xinjiang. At the same time, FILA China has initiated relevant procedures to withdraw from the BCI organization.
Trademark Fila (Fila) sporting goods company in Rome, Italy hired a Japanese designer in 1972 to design the trademark for fila. So the trademark with the letter f as the main element came out, and was greatly appreciated by Fila’s Italian boss.
This letter f is very creative, using beautiful and plump geometric patterns, with a strong sense of artistic beauty, which is consistent with Italy's long-standing artistic atmosphere. Therefore, to this day, fila still has no plans to change its trademark. Development of FILA In 1911, the Fila brand was founded by the Fila brothers in BIELLA at the foot of the Italian Alps. It was originally a family textile business