Trademarks belong to intellectual property rights, and the names of goods are literal, and the introduction of goods is actually closely related.

First of all, only when the trademark is attached to the packaging of the goods and used at the same time with the name of the goods can consumers identify the source of the goods; Commodity names are used to distinguish different raw materials and uses of commodities and can be used independently. Simply put, a trademark can only reflect its value if it is attached to a commodity, and the name of the commodity is used independently.

Secondly, trademarks are special, and any trademark can only be used by one subject. For example, only mobile phones produced by Huawei factories can be called Huawei mobile phones. Commodity names are common, such as biscuits and bread, which can be called food, and food is a kind of name of commodity.

At the same time, trademarks are also closely related to commodity packaging and decoration. Trademark is a part of commodity packaging and decoration, and it is also used in commodity packaging.