Trademark r is the abbreviation of REGISTER, which means registered trademark when used on a trademark. Circle R is the mark of "registered trademark", which means that the trademark has been registered in the State Trademark Office and has been approved by the Trademark Office to become a registered trademark.
The trademark marked TM can play a certain protective role, but if the trademark is not approved and registered by the Trademark Office, its legal protection is not strong, and only when the unregistered trademark reaches a certain popularity can it obtain legal protection to a certain extent.
Extended data
Legal basis for trademark registration:
the trademark law of the people's republic of china
Article 4 If a natural person, legal person or other organization needs to obtain the exclusive right to use a trademark for its goods or services in production and business activities, it shall apply to the Trademark Office for trademark registration. The application for registration of a malicious trademark that is not intended to be used shall be rejected.
Article 6 Where a registered trademark is required by laws and administrative regulations, an application for trademark registration must be made. Without approval and registration, it may not be sold in the market.
Article 9 A trademark applied for registration shall have distinctive features and be easy to identify, and shall not conflict with the legal rights previously obtained by others. Trademark registrants have the right to indicate "registered trademarks" or registration marks.
Article 10 The following signs shall not be used as trademarks:
(a) the same as or similar to the national name, national flag, national emblem, national anthem, military flag, military emblem, military song and medal of People's Republic of China (PRC), and the same as the name, symbol, place name or the name and figure of the landmark building where it is located;
(2) identical with or similar to the name, national flag, national emblem or military flag of a foreign country, except with the consent of the government of that country;
(3) identical with or similar to the name, flag, emblem, etc. Intergovernmental international organizations, except with the consent of the organization or not easily misleading the public;
(4) identical with or similar to the official marks and inspection marks indicating the implementation of control and guarantee, unless authorized;
(5) identical with or similar to the names and symbols of the Red Cross and Red Crescent;
(six) with ethnic discrimination;
(seven) deceptive, easy to make the public misunderstand the quality or origin of goods;
(eight) harmful to socialist morality or other adverse effects.
Geographical names of administrative divisions at or above the county level or foreign geographical names well known to the public shall not be used as trademarks. However, unless the place name has other meaning or is part of a collective trademark or certification trademark; Registered trademarks using geographical names shall remain valid.
Eleventh the following signs shall not be registered as trademarks:
(a) only refers to the common name, figure and model of the commodity;
(2) directly indicating only the quality, main raw materials, functions, uses, weight, quantity and other characteristics of commodities;
(three) other lack of distinctive features.
A trademark listed in the preceding paragraph may be registered as a trademark if it has obvious characteristics and is easy to identify after use.
Baidu encyclopedia-trademark
Baidu encyclopedia -r trademark
Baidu Encyclopedia-People's Republic of China (PRC) Trademark Law