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What brand is panerai?

Panerai

The synonym panerai generally refers to Panerai

Founded in 1860, Panerai is famous for its precision machinery and excellent quality. It first produced precision instruments and watches for the Italian Royal Navy. Today, Panerai has become a world-renowned high-end sports watch brand. With design inspiration derived from the sea, Panerai positions the brand as a high-end watch in the sports and leisure fields. Italian design style and Swiss professional technology make each Panerai watch have a distinctive brand style and excellent quality

Brand Introduction Editor

Today, high-end watches around the world Almost all come from Switzerland. Regardless of the manufacturing process or brand history, watches from other countries are far behind. However, Panerai, which is 100% Italian, is an exception. Over the years, Panerai watches have become collectors' items for tasteful people with their exquisite craftsmanship and distinctive style.

The Panerai brand was founded in 1860 by Giovanni Panerai. This year, Giovanni Panerai established a watch workshop in Florence, Italy, to produce watches and precision instruments. The products produced by the Panerai factory have professional functions of measuring time and space, with excellent quality and extraordinary safety standards. By the end of the 19th century, Panerai had become the designated supplier of the Italian Navy. In 1910, Panerai developed luminous material and used it in instrument dials, sights and other devices. This technology is patented in Italy and several other countries. During World War I, the gun sight luminous devices, timing devices, depth gauges, compasses, underwater detonation device timers, etc. used by the Italian Navy were all produced in Panerai's factory. In 1938, Panerai produced Radiomir watches for the Italian Navy that could withstand extremely harsh environments.

This watch is equipped with a Rolex manual winding movement, and its luminous dial can clearly display the time in the dark underwater. Starting from this year, the Radiomir watch officially became a permanent exclusive product of the Italian Navy. Everyone in the Navy's sea commandos wore a Panerai watch. After the end of World War II, Panerai's navy-specific watches were favored by collectors and soon became precious collections that collectors around the world rushed to buy. At the request of the Egyptian Navy, Panerai specially produced an extra-large Radiomir watch in 1956. The unique feature of this watch is that its movement has a power reserve of up to eight days, and its rotating bezel has five-minute intervals. In the same year, Panerai also obtained a patent for a crown protection device. This device locks the crown for further waterproofing. In 1980, Panerai designed a watch that could withstand the pressure of 1,000 meters under the sea. The case of this watch is made of titanium alloy, and the dial and hands are inlaid with thin tubes containing tritium, which has an excellent luminous effect.

In 1993, Panerai watches were converted from military use to civilian use. Its large case and rugged style immediately became popular all over the world. In 1997, Panerai was incorporated into the Swiss Richemont Group, a world-famous luxury goods giant. After the Richemont Group took over Panerai's watch production, it vigorously promoted its global sales. In 1998, it launched Panerai's mechanical self-winding professional diving watch, dual time zone watch and movement residual watch in the international market for the first time. Energy power reserve table. Panerai has been in the global market for less than 10 years, but it has already entered the list of the world's top watches and has become a world-renowned high-end sports watch brand. Panerai has more than 380 branches around the world, and also has exclusive stores in Hong Kong and Shanghai, China.

Brand History Editor

1860: Panerai Workshop was founded. Giovanni Panerai founded a watch shop in Florence: a shop, a factory, and the first watchmaking school in the city. The history of Panerai begins here. The watch shop was renamed "Orologeria Svizzera" (Swiss Watch Shop) at the beginning of the 20th century and later moved to Palazzo Arcivescovile in Piazza San Giovanni, where it remains today. The headquarters of Panerai in Florence.

Panerai new 8 days Radiomir

1890/1900: Guido Panerai, the grandson of the founder of the brand, expands the family business and injects new impetus into the field of high-precision mechanical engineering , and became the official supplier of the Italian Royal Navy.

1900: In the new century, the Panerai store moved to Piazza Giovanni in Florence.

1915-1918: During World War I, the Italian Royal Navy used precision instruments made by Panerai, including luminous devices for night attack gun sights, timing devices, and depth measuring instruments. , and a mechanical calculator to assist high-speed torpedo launchers (MAS) in launching torpedoes.

1916: Panerai registered a patent for RADIOMIR. At that time, Panerai had been a supplier to the Italian Royal Navy for many years, providing it with high-precision timing tools. At the request of the military, Panerai created Radiomir, a radium-based luminous material, used as a luminous coating on instruments and dials. Documentation of the name "Radiomir" can be found in the appendix to the patent document filled out in France on March 23, 1916. Its high visibility and excellent adhesion of the paint in water immediately made this radium-based paint an indispensable material in Panerai's production process. Radiomir's patent became the first batch of patented technologies developed by Panerai, thus starting Panerai's long history of innovation. .

1934: Giuseppe and Maria inherited Guido Panerai’s father’s business. Maria is responsible for running the "Orologeria Svizzera" watch workshop, while Gisele continues to cooperate with the Italian Royal Navy to provide underwater special instruments, flashlights, wrist compasses and wrist depth measurement instruments. The future birth of the Radiomir and Luminor series of watches should be attributed to Gisé's efforts.

1936: The first RADIOMIR prototype watch is born. On the eve of World War II, Panerai developed the first prototype of the "Radiomir" watch for use by the frogmen of the First Submarine Group Command of the Royal Italian Navy. Many features of this watch still remain today: large stainless steel pillow case (47 mm in diameter), luminous numerals and hour markers, linear lugs welded to the case, hand-wound mechanical movement, wide The extended waterproof strap can be worn outside a wetsuit. Navy historical archives record that only 10 prototype watches were produced in 1936.

1938: RADIOMIR, a watch that continues to evolve. The Radiomir watch, which inherited the characteristics of the 1936 prototype, did not enter mass production until two years later. In order to make this prototype watch better perform its functions, Panerai made many improvements and launched a new Radiomir watch. The new watch has the following features: a double-layer dial, the upper dial has hands and digital time scales, which enhances the readability and luminous properties of the radium coating; the linear lugs are more sturdy and durable, with metal rods at both ends, welded in the middle of the case. The visibility of the dial under water has also been enhanced, with eye-catching Arabic numerals and other hour markers on the four cardinal directions, hour and minute hands, and no small seconds.

1940: RADIOMIR 1940 case. The requirements of the Royal Navy have become even more demanding: the watch must be able to withstand the long-term test of the harshest underwater conditions. Therefore, it must have extremely high fatigue resistance. The lugs are reinforced to meet these requirements and cast in one piece with the case to increase its water resistance. Some of today's "Radiomir 1940" models feature pillow-shaped cases with more pronounced edges on both sides, modified general dimensions of individual parts, and a cylindrical (rather than tapered) winding crown. The Radiomir 1940 special edition model launched at the Salon International de la Haute Horlogerie in Geneva in 2012 drew inspiration from these characteristics.

1943: MARE NOSTRUM watch.

The Panerai watch factory has launched a prototype watch specially designed for civilian naval officers on duty: the Mare Nostrum dual-dial chronograph. It is said that only two or three of this watch were produced at that time. Only some photos of them can be seen today, and only one of them was discovered in 2005. Panerai began to initially develop and design this watch in the 1940s. The half-moon steel crown guard prevents seawater from penetrating into the case and protects the crown seal from damage due to winding stress.

1949: RADIOMIR was replaced by LUMINOR. Luminor can emit light by itself and replaces the original radium paint. This tritium (isotope of hydrogen)-based compound was patented on January 11, 1949, and the registered trademark is "Luminor". Inspired by this new patent, Panerai developed and launched another classic watch after the Radiomir – the Luminor watch.

1950: LUMINOR case. Radiomir has completed its evolution to Luminor. After World War II came to an end, Panerai continued the technical research it had conducted at the beginning of the war and perfected the development of Luminor. The new Luminor watch is unique because of its crown bridge protection. The linear lugs have also been strengthened and cast in one piece with the case. The case continues the pillow-shaped case and flat, wide case of the Radiomir 1940 model. Table frame. The model now equipped with this case is called Luminor 1950.

1956: Panerai developed the "EGIZIANO" watch. Panerai developed a Radiomir watch called "Egiziano" (Egyptian) for the Egyptian Navy. This watch is large in size (case diameter 58 mm) and durable: it is extremely waterproof and has a graduated bezel for calculating dive times. Its unique crown-protected bridge design first appeared on Panerai's prototype watch and was also recorded in the Italian Navy archives of the same year. It became the classic shape of Luminor watches and the iconic feature of the Panerai brand.

1956: Panerai accepted the commission from the Egyptian Navy and launched the Radiomir watch equipped with Angelus movement. The watch has an 8-day power reserve and a graduated timer with 5-minute intervals for calculating dive time.

1972: Panerai’s year of transformation. Guido's son Giuseppe Panerai passed away. Engineer Dino Zei took over the management of the Panerai family business and changed the company's name from "G.Panerai & Figlio" to "Officine Panerai S.r.L.", a name that already appeared on the first few models. During this period, Panerai remained a secret supplier to the Italian Navy. It has long-term provided and developed related instruments for the Italian Navy, including compasses with excellent waterproof functions in the deep sea, depth gauges worn on the wrist, and pressure-compensated underwater flashlights. This also opened a new chapter in Panerai's history. .

1980: The titanium diving prototype watch was released. The pressure-resistant design made the waterproof depth up to 1,000 meters.

1993: The first Panerai limited series. Panerai launches three limited edition watches for the first time to the public: Luminor, Luminor Marina and Mare Nostrum watches, which are inspired by military watches created for World War II and are used by many collectors. Compete with people who love Panerai watches to buy them. The collection was officially unveiled in September 1993 aboard the Italian Navy's cruiser Durand De La Penne, with Duke Amedeo D'Aosta in attendance to celebrate.

1997: Panerai becomes an important player in the fine watchmaking market. The Richemont Group (formerly the Van Dun Group) acquired Panerai and later established a network of authorized distributors in Italy. In the following years, Panerai made its mark in the international high-end watch market. This series includes two models: Luminor and three Luminor Marina models. The Mare Nostrum watch was first launched in 1993. This new watch has a smaller frame, a screw-in bottom cover, and an auxiliary gear set around the hour ring.

Panerai PAM176 G Luminor Base titanium

2000: Panerai designed the Luminor Submersible 1000-meter professional diving watch, which fully complies with the diving watch specifications of the Swiss Watch Industry Standard (NIHS). Can withstand 1,000 meters of seabed pressure. The sapphire crystal glass on the surface is 5.1 mm thick, and the case layer is 3 mm thick. It is equipped with a special helium valve for pressure reduction.

2001: Panerai returns to its homeland. The Panerai store in Piazza San Giovanni in Florence reopened after careful renovation and decoration. This boutique is a gathering place for Panerai watch fans and collectors. In addition to the general watch series, the store also collects special collections that are rarely seen in the market.

2002: Panerai opened a watch factory in Neuchatel, Switzerland: this was a milestone year for Panerai. The brand integrates sophisticated Swiss watchmaking technology, unique design and exquisite craftsmanship. Relying on continuous technological research and development, Panerai continues to add new technologies and various functions to product design. Panerai also had the courage to explore the Asian market and opened Asia's first boutique in Hong Kong's landmark building, Landmark Prince.

2003: Panerai opened a store in Portofino.

2004: The Radiomir series becomes more prominent with the 8 Days model.

This watch has a retro feel and reuses the key to modern mechanical watches - the hand-wound 8-day power reserve movement that has successfully passed the test of Officine Panerai. The representative model for forty years uses the Angelus movement, while the latest model is based on the Jaeger-LeCoultre movement. The case diameter is 45 mm, which complements the brand's patented exquisite lugs and curved outer ring of the case. It is screw-in. The case back and crown ensure water resistance to a depth of 100 meters.

2005: The first in-house movement developed by Panerai, P.2002, is launched on the international market: this manual winding movement is equipped with a dual time function and an 8-day power reserve, similar to the 20 Angelus movement from the 1940s. This movement is named after the year when Panerai founded its own watch factory, paying tribute to this watch brand originating from Florence.

2006: Panerai released the new 2006 Panerai models and Ferrari watch series at the "SIHH Geneva Advanced Watch and Clock Fair". Following the launch of its first self-developed movement in 2005, the P.2002 movement, and the RADIOMIR 8-day power reserve GMT dual time model using this completely self-made movement, Panerai has continued to launch its second model. Luminor adopts 100% Panerai's self-made movement, 8-day power reserve GMT timetable, and creates the first watch series with a fully self-made movement - Manifattura Collection. The Manifattura watch series is absolutely loyal to Panerai's quality standards, with solid quality and a combination of precision technical performance and unique watch style.

In addition to Panerai’s new watches, another eye-catching series is the Ferrari watch series specially created for the Ferrari car factory. The appearance design of the Ferrari watch carefully refers to the car's engine mechanics, body lines and other details, fully revealing the distinctive style of the Ferrari sports car. Ferrari watches are divided into two series: Granturismo and Scuderia. The Granturismo series is full of elegant sports style; the Scuderia series highlights the power and racing elements. Both series of watches fully present exquisite sports style and sophisticated technical connotation.

2007: Panerai launches a new self-made movement. Panerai launches three new in-house movements designed and developed entirely in-house: P.2003, P.2004 and the innovative P.2005. P.2005 is equipped with a beautiful tourbillon specially made by Panerai watch factory, which perfectly integrates its sophisticated watchmaking tradition and also achieves device innovation. In fact, the frame of the balance wheel and the pivoting escapement are not parallel to the balance axis, but perpendicular to it. Unlike the traditional tourbillon, the Panerai tourbillon frame rotates once every 30 seconds, while the traditional tourbillon frame only rotates once every 1 minute.

2008: Panerai launches P.9000 and P.2006 movements.

Both movements are developed and produced by the Florentine-based watch brand. The P.9000 movement with a 72-hour power reserve is installed in the Luminor 1950 and Radiomir series models. The P.2006 movement evolved from the P.2004 single pusher chronograph movement, adding a split timing function and can Controlled by the second pusher at 10 o'clock.

2009: Panerai and its boundless passion for the ocean. To express its love for the sea, Panerai plans to rebuild the 1936 Bermuda double-rail Eilean built by the legendary Fife shipyard. Restoring Eilean took a full three years. Thanks to the exquisite craftsmanship of the Francesco Del Carlo shipyard in Viareggio, Eilean has regained its former glory. After completing 40,000 hours of work, Eilean’s launching ceremony was held on October 22, at the Italian Navy’s sailing channel in La Spezia. The reissue of Egiziano reflects Panerai’s love for this watch. Egiziano was specially customized for the Egyptian Navy in 1956.

2010: Tribute to Galileo. In order to pay tribute to Galileo's first major invention 400 years ago, Panerai released three watches to commemorate the Tuscan genius: L'Astronomo, Lo Scienziato and the Jupiterium watch Panerai The Jupiterium prototype watch of the sea is a planetary watch. According to the principle of gravity, its perpetual calendar shows the relationship between the sun, moon, Saturn and other Galilean satellites, especially the four main satellites: Io to Jupiter. Wei Si. Thanks to the invention of the telescope, Galileo discovered the Galilean satellites in 1610. Panerai released its P.999 self-made movement and the first Panerai Composite watch at the International Haute Horlogerie Salon.

2011: Panerai launches bronze watch. "Luminor Submersible 1950 3 Days Automatic Bronzo" is a limited edition watch launched by Panerai, which uses retro elements for the first time, especially the marine elements that have a deep connection with Panerai. Panerai P.3000 self-made movement is a further interpretation of Panerai brand watchmaking technology. Panerai has opened its third store in Paul Harbor, Florida.

2012: A tribute to the past: Panerai launches two RADIOMIR models equipped with classic 1940 cases. Panerai has relaunched its unique classic case, as well as two specially customized Radiomir 1940 models. Unlike prototypes and models produced in the late 1930s, the lugs of some Radiomir watches produced in the 1940s were not made from traditional welded steel wire, but were integrated with the case. Casting method, stronger and better waterproof. The new Radiomir 1940 watch returns to the classic 47 mm diameter dial, as well as other features inspired by the historical model: the Plexiglas?-protected dial, round bezel and cylindrical crown. (Panerai is not the owner of the Plexiglas? trademark.

Brand Culture Editor

With design inspiration from the sea, Panerai positions the brand as a high-end watch in the sports and leisure fields. Watches. Combining Italian design style and Swiss professional technology, Panerai makes each watch have a distinctive brand style, exquisite craftsmanship and excellent quality, making it a high-end collection for tasteful people.

Editor of its products

Classic: Luminor Marina

Luminor Marina series

In the early 1950s, Panerai launched the Panerai Luminor watch, which made up for the lack of functions of the Radiomir Panerai. For the waterproof function, Panerai uses a special lever device that can make the winding faucet close to the watch case, which can greatly reduce the penetration of water vapor into the watch case, and has been registered as a patent trademark; it also uses tritium for the fluorescent function. , no longer need radium paint. Hollywood stars such as Sylvester Stallone and Arnold Schwarzenegger are loyal users of Panerai.

The case of the Luminor Marina 1950 3 Days Automatic Composite – 44mm watch and the bridge guard that protects the winding crown are made of brown Panerai composite material Panerai Composite?, equipped with Panerai P .9000 automatic movement. Once again presenting the brand's consistently unique performance and style.

Luminor Marina 1950 3 Days Automatic Composite – 44mm, PAM00386, brown Panerai Composite case, diameter 44mm, hours, minutes, small seconds, date, smoked gray translucent sapphire crystal , water-resistant to 300 meters, leather strap engraved with PANERAI logo, equipped with large Panerai Composite? buckle. Comes with a stainless steel screwdriver and a spare strap.

This material first used by Panerai in high-end watches is an artificial ceramic produced by ceramizing aluminum through an electrochemical process. Its characteristics are that it is lighter than ceramics, but harder and more durable than steel. The surface effect is like frosting, which is very distinctive in appearance.

Taipei City Limited Edition Watch

In order to express congratulations to the newly opened Panerai Taipei store, the Taipei City Limited Edition watch produced by Panerai is only available in Exclusively displayed and sold at Taipei 101 Shopping Center’s specialty store. The back soles of these two watches are engraved with the iconic Taipei 101, as well as a panoramic view of the city's skyline.

PAM00403 Luminor 1950 10 Days GMT - 44MM Taipei store limited edition, AISI 316L frosted stainless steel case, diameter 44mm, Panerai P.2003 self-winding mechanical movement, 10-day power Storage with horizontal position indicator, 3 barrels, hours, minutes, small seconds, date, second time zone, 24-hour display, linear power reserve display, second hand reset to zero, waterproof to 100 meters, limited to 10 pieces worldwide. The first one presented to Taipei is the Luminor 1950 10 Days GMT – 44mm, numbered PAM00403 limited collection series, limited to 10 pieces. The case and crown guard of this watch are made of frosted stainless steel, while the bezel is contrasting polished stainless steel. All markings on the black sandwich dial are made of light brown Super-LumiNova?: including fluorescent numerals, linear 10-day power reserve indicator, small seconds dial and day/night display, date and "LUMINOR" PANERAI GMT". Of course, the hour, minute and dual time hands are also covered with the same powerful luminous coating. The watch is equipped with a specially brushed cowhide strap and is equipped with the self-winding mechanical movement P.2003 completely developed and launched by Panerai's watch factory in Neuchatel, Switzerland.

The second one is the Luminor Marina – 44mm, a limited collection watch numbered PAM00413, limited to 50 pieces. The case is made of polished stainless steel, while the crown guard is made of contrasting frosted stainless steel. The classic Panerai black dial is equipped with exquisite hour markers and numbers. All hour markers and numbers are covered with light brown powerful luminous Super-LumiNova?, and are decorated with simple "LUMINOR MARINA" and "PANERAI" Lettering and slow torpedo decoration. In the 1940s, frogmen of the Italian Royal Navy wore Panerai watches and rode such slow-speed torpedoes to carry out many historically important military missions. The hour and minute hands of the watch and the small seconds hand at nine o'clock are also covered with the same powerful luminous light with a retro and nostalgic feel. In addition, in order to present the antique design, it is specially matched with an old-brushed brown leather strap. The movement is equipped with manual winding mechanical movement OP II.

The Luminor Marina series of watches has to be mentioned PAM00111. This is Panerai’s most classic and popular style. Unique Panerai OP Incabloc? anti-shock device. Gooseneck regulator. 56 hours power reserve. The bridges are decorated with C?tes de Genève.

Tested and certified by the Swiss Official Observatory (C.O.S.C.). Functional hours, minutes and small seconds. Case diameter 44 mm, AISI 316L polished stainless steel. Transparent sapphire crystal glass and case back. Up to 300 meters.

7 Year of the Dragon Edition Watch

Since 2009, Panerai, the permanent exclusive watch brand of the Italian Royal Navy, has created exclusive zodiac watches specially for the Chinese market. Luminor Sealand takes the twelve zodiac animals with the most traditional Chinese characteristics and significance as its theme. Following the special editions for the Year of the Rabbit, the Year of the Tiger and the Year of the Ox, Panerai will release the Luminor Sealand Year of the Dragon edition watch in January 2012.

2012 will be the Year of the Dragon in China. Among the twelve zodiac signs, the dragon has the supreme spirit and momentum. The brand picked inspiration from the traditional Chinese paper-cutting art and engraved it on the case of the watch. As a decoration, the dragon pattern is lifelike, flying in the clouds and mist, and very domineering. The entire carving is made by craftsmen by hand, and the complicated process takes up to one hundred hours to complete.

The watch is equipped with a Panerai OPIII automatic movement, certified by the Swiss Official Observatory (C.O.S.C.). The case is 44mm in diameter, made of a single piece of metal, and is limited to fifty pieces. It was officially launched in Shanghai and Beijing stores in January 2012.