First, the importance of the main map of goods:
1, we know that a good main picture is very attractive, because the main picture exists to attract customers and stimulate their desire to buy.
Therefore, a good master plan can be said not only to pursue beauty, but also to have considerable commercial value.
After all, the main picture is different from other pictures. The main picture is the first picture. As a facade, it is particularly important.
Therefore, many sellers will pay special attention to the production of the main picture. There are not only product photos with accurate exposure, clear focus and normal color.
At the same time, background processing, copywriting design and illustration were added in the later period.
And pictures and copywriting are also very particular about typesetting.
After all, you don't go shopping when you really need it. No need, just buy it if you like. Therefore, buyers need stimulation and need to stimulate their desire to buy.
2. The main picture of the explosion has a strong purpose. Either in the heat of the product itself, or in the price of the product, or in the manufacturer, the company has bright spots. Are all reasons to attract customers to buy.
3. Especially the main picture of clothing industry is the most representative. Because the main picture of the clothing industry is not only the ability to stimulate consumption. At the same time, the main picture of the clothing industry almost always requires models to show the upper body effect of clothes.
So for customers, this is a good way to wear and learn. Even if you don't buy clothes, you will want to browse more main pictures of clothes and see what models wear.
Give yourself a sense of substitution. Therefore, explosive clothes are not only beautiful, but also more beautiful to wear and have an advantage in price. Only in this way can we give customers a strong visual impact on buying.
4, and why the store should be promoted, just to drain. Attract more people to the store. If you can't do the main picture well.
That customer will only enter the door, not go in. Therefore, the main picture is very important for an ordinary product, and it is even more important for the explosion.
Second, the commodity map release specification:
1. The first main drawing must be a physical drawing. The pictures shall not be spliced, bordered in any form, watermarked or described in words such as sales promotion, including but not limited to seconds kill, limited time discount, postage guarantee, * discount, full * delivery, etc.
2. It is not allowed to splice pictures, and multiple themes are not allowed except for special categories such as lovers' clothes and parent-child clothes.
3. The trademark owner can place his own logo in the upper left corner of the main picture, with the size of the logo within a fixed proportion, the width within four tenths of the picture size and the height within two tenths of the picture size.