Trademarks approved and registered by the state are "registered trademarks" and are protected by law. Situations of trademark squatting are common in the field of commercial competition. Once you encounter a similar situation, you can remedy it in the following ways:

1. The fact that a trademark registration application is accepted by the Trademark Office does not mean that the application has been approved.

2. If the preemptively registered trademark is in the preliminary announcement period, you can file an objection with the Trademark Office.

3. If a trademark is preemptively registered, an application for cancellation can be made within five years after its registration.

4. If the registered trademark has not been used for a long time, an application for cancellation can be filed on the grounds that it has stopped using it for three consecutive years.

5. If the rights protection fails, the trademark needs to be re-registered. The trademark cannot be similar to the original trademark.

There are three clever ways to prevent trademark squatting:

1. Before the market moves, trademarks should go first. Before newly developed products enter the market, ensure that the rights to the trademarks used have been obtained.

2. Defensive registration: According to the principle of "one trademark application for one category of goods", a trademark with a certain degree of popularity can be defensively registered separately in similar or non-similar product categories to the trademark, so as to avoid Infringed by professional trademark speculators.

3. Strengthen trademark monitoring: Enterprises should pay close attention to the "Trademark Announcement" promulgated by the State Administration for Industry and Commerce. If identical or similar trademarks are found, they should promptly raise objections to the State Administration for Industry and Commerce; they should entrust a trademark agency organization to conduct market tracking. Monitor and provide timely feedback on infringement information.

However, Chen Naixing, director of the Research Office of the Institute of Industrial Economics of the Academy of Social Sciences, reminded that our country has repeatedly introduced measures to cancel and adjust administrative approval projects, but small and medium-sized enterprises still report that administrative approval procedures are cumbersome and administrative fees are The variety leads to increased operating pressure on enterprises. Therefore, in order to implement the policy of reducing administrative projects, it is necessary to increase later supervision and reduce operational flexibility, so as to truly reduce the burden on enterprises.