Position the market.

With precise positioning, Pepsi-Cola Sugar Free has become a good partner for consumers, especially young people, in their new "low sugar-free" lifestyle. And by constantly introducing new flavors, the sugar-free series is endowed with continuous innovation and freshness, and enriches consumers' taste bud experience with a unique and vibrant taste.

At the same time, it accurately captures young people’s love for trendy culture, increases the number of shouts, shouts with young people, and expresses the personality proposition of “I am so brave”.

Introduction:

Pepsi-Cola (English name Pepsi-Cola) was born in the 1890s. It is made of carbonated water, sugar, vanilla, raw oil, pepsin and cola. Made from dimethoate, it was registered as a trademark on June 16, 1903.

Later it gradually developed into a carbonated drink launched by PepsiCo of the United States and was also the main competitor of the Coca-Cola Company of the United States. On June 8, 2016, the "2016 BrandZ Top 100 Most Valuable Brands in the World" was announced, with Pepsi-Cola ranking 86th.