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Is it expensive to buy a trademark for around 10,000 yuan? What factors affect the value of a trademark?

In today’s rapidly developing market economy, trademarks are actually no stranger to many people. Many companies and individuals will need trademarks to protect their rights and interests when they start a business. As we all know, there are usually two ways to get a trademark, registering a trademark and purchasing a trademark. But now that the market competition is so fierce, considering the value of time, most people will still choose to purchase a trademark. So is it expensive to buy a trademark for around 10,000 yuan? We can determine the value of a trademark through the following points.

1. The capital value of trademarks

As a transaction target, trademarks are valuable, but the value cannot be generalized: some trademarks can be purchased for 20,000 or 30,000. , some brands can’t even be bought at sky-high prices. Essentially, how much it costs to buy a trademark mainly depends on the reputation of the product.

2. Handling fees for trademark purchase

In addition to the value of the trademark itself, you also need to understand the handling fees for the transaction. The handling fee items include: transfer agency fee, trademark transfer application fee and notarization fee.

3. Time cost

Time is money, efficiency is life. You are eager to start a business and enter Tmall, JD.com, AliExpress, and Amazon. These platforms require trademark licenses. You cannot wait 1-2 years. Buy a trademark, it’s all right, go through the formalities today, and you’ll be able to enter the mall tomorrow.

4. Risk cost

When you apply for a trademark, it usually takes more than a year from submission of information to final approval, and it may not be approved. It’s okay if it’s approved, but if it’s not approved, then all your early packaging and printing, promotional materials, and product labels will have to be changed, and the cost will be too high.

According to statistics, about 25% of the trademarks on the market now are priced at RMB 10,000-20,000, 68% are priced at RMB 20,000-50,000, and other trademarks are priced at hundreds of thousands or millions. Therefore, purchasing a trademark of around 10,000 yuan is not expensive. Of course, if you want a more affordable trademark purchase, you can seek help from professional platforms such as Bajie Trademark Buying and Selling Network.