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What is the brand culture and connotation of Mercedes-Benz?

Meaning of Mercedes-Benz: In June 1909, Daimler applied to register the "three-pointed star" as the logo of the car, symbolizing mechanization on land, water and air. In 1916, a circle was added around it, with four small stars inlaid above the circle and the words "Mercedes" below. "Mercedes" means happiness, which means that the cars produced by Daimler will bring happiness to their owners. Mercedes-Benz, a German car brand, is considered one of the most successful high-end car brands in the world. It is commendable for its perfect technical level, excellent quality standards, innovative ability to introduce new products, and a series of classic coupe styles. The Mercedes-Benz three-pointed star has become one of the most famous automobile and brand symbols in the world. Since the Daimler Engine Factory (Daimler-Motoren-Gesellschaft, DMG) presented the world's first Mercedes-branded car to its customers on December 22, 1900, Mercedes-Benz cars have become the automobile A role model for industry. For more than 100 years, the Mercedes-Benz brand has been a pioneer in automotive technology innovation.