Jiangnan Buyi and Bo are both designer brands, and Bo has a slight advantage in the establishment time, listing time and listing exchange. Jiangnan Buyi was founded in 1997 and registered in Hong Kong stocks 20 16 10 and 3 1. Boze was founded in the same year, moved to Shanghai in 2004, and successfully landed on the Shanghai Stock Exchange at the end of May 20 17. In terms of brand development and capital operation, radio and television is relatively bigger and more influential.

In terms of design and quality, the standard of Jiangnan cloth and broadcasting is very high, but the design concept and style are different. The design style of Jiangnan fabric tends to be simple and generous, paying attention to details and tailoring, which is suitable for consumers who pursue high quality and fashion sense. The design style of broadcasting pays more attention to creativity and individuality, and emphasizes the use of patterns and colors, which is suitable for consumers who pursue uniqueness and interest.