Some quoted scriptures or looked for people to name them, so some naming companies were born, specializing in naming people or stores. Unexpectedly, this also became a profession. Just like writing family letters and settling accounts for others, it adds a touch of interest to some people who like to be wordy. Some shops like to post a couplet on both sides of the door: The business is booming, the world is prosperous, the wealth is prosperous, and the Sanjiang is so vast, and the world is in mind. It speaks of how many people dream of getting rich. If coupled with a resounding name, the business will be booming, the wealth will be rolling in, and the money will be made every day. After careful research, there are about four types of sources of store names: one is the name given by superiors. For example, ancient emperors and ministers, and today's heads of state at all levels bestow inscribed titles. It is a great honor for any store owner to get such a name, because he can use the prestige of his superiors to do business, which is a particularly practical and useful intangible asset. How many people wish for it? The second category is the naming of place names, places of interest, foreign names, serial numbers and physical objects sold. Such as Laobian Dumpling House, Chongqing Hot Pot, Xibaotai Restaurant, Laoye Court Grain Store, Paris Night Club, California Beef Noodle House, First Department Store, Third People's Hospital, etc. The third category is named according to auspicious words. Such as prosperity, happiness and auspiciousness, family joy, congratulations on getting rich, prosperity, peace of mind, prosperity, victory, prosperity, harvest, satisfaction, youth, youth, beauty, etc. They can be used separately, such as prosperous store, auspicious credit union Italian grocery store, Ping An Insurance Company, etc.; you can also recombine individual characters with each other or match them with Xiang Wan, Yong, Jiu, Jiu, Qiang, Chang, Chang, etc. to achieve long-term and solid effects, such as Hehuan Singing Hall, Wang Fa small shop, Yongxing grocery wholesale department, Wanlong restaurant, etc. It is concise and nice, one can give customers a sense of comfort, and the other can inspire and hope that their store business will get better and better, and the money will come rolling in. The fourth category is unique and unexpected store names. It can often be passed down through the ages and endure for a long time. For example, Goubuli Baozi in Tianjin and Quanjude Roast Duck in Beijing are time-honored brands that are famous all over the world. They have opened many branches across the country, and many gourmets come here to feast on them. There is a lot of knowledge in naming a store. To choose a particularly good name, you need to have a good foundation in ancient Chinese literature. Reading more ancient books is of great benefit to absorbing the essence of the predecessors. Not only naming, but also beneficial in other aspects. A person who is knowledgeable and courteous is often a person who loves reading. The books handed down from ancient times have passed the test of time and the public. They are treasures worthy of study and reference. Reading them often will enrich your life experience and gain insights! You can learn from the following points when starting a store name: 1. Choose a good store name that is directly and closely related to the products you sell, is loud and attractive, and is unforgettable. This will add vitality to your products and bring unexpected benefits. benefit. 2. Using popular elements to name your store can often achieve twice the result with half the effort. After the movie "In the Mood for Love" starring Maggie Cheung became popular, one restaurant immediately changed its name to "In the Mood for Love". Similarly, another restaurant was named "In the Mood for Love", and another bar was simply called Yi Mei Bar. When young people are dating, they have more ambiguous dating language, such as where to go to play, is it in the Mood for Love? Or see you there or not? Or Yi Mei Bar? These entertainment venues can obviously bring dating topics to young people and are easily accepted by young people in a short period of time. 3. Use homophonic pronunciation to name. This is a common practice of some stores. Nowadays, Hunan cuisine has invaded various cities, and Hunan cuisine restaurants are very popular. Therefore, the biggest function of restaurant names such as Laoxianglou, Xiangqinlou, Xiangxiangren, Tongxianghui, and Youyixiang is to clearly explain the positioning of the restaurant, and by using homophonic sounds, it is easy to be remembered by diners. live or endorse. Good naming can stimulate consumers' auditory organs to leave impressions, associations and feelings. Naming is the main body of a trademark, and the difference between good and bad will definitely affect the success or failure of the brand. Shop owners must choose a good name for their shop. A good name will attract many consumers to buy goods, which is equivalent to one-third of the success. 3. Use homophonic pronunciation to name. This is a common practice of some stores. Nowadays, Hunan cuisine has invaded various cities, and Hunan cuisine restaurants are very popular. Therefore, the biggest function of restaurant names such as Laoxianglou, Xiangqinlou, Xiangxiangren, Tongxianghui, and Youyixiang is to clearly explain the positioning of the restaurant, and by using homophonic sounds, it is easy to be remembered by diners. live or endorse. Good naming can stimulate consumers' auditory organs to leave impressions, associations and feelings. Naming is the main body of a trademark, and the difference between good and bad will definitely affect the success or failure of the brand.