Many education and training institutions have completed the registration of "conversion from business to non-business"
Many education and training institutions have completed the registration of "conversion from business to non-business". According to relevant national laws and regulations, various regions will intensively announce them at the end of 2021 The list of local “business-to-non-business-to-non-business” and “reform-to-non-business-to-business” candidates has been approved, and many education and training institutions have completed the “business-to-non-business to non-business” registration. Many education and training institutions have completed the "business-to-non-profit" registration1
The deadline for education and training institutions to "convert business to non-profit" on December 31, 2021 has passed, and several education and training institutions in Shanghai have almost completed the "private-run" registration At about the same time as the registration of "non-enterprise", Beijing, another important city in the field of education and training, also had a number of education and training institutions complete the registration of "private non-enterprise" social organizations.
Many of these former training institutions that have completed "private non-enterprise" registration are the original "leading companies" in the field of education and training. Information verified and inquired by reporters from "China Business News" through official channels shows , Beijing Zuoyebang Online Subject Training School (hereinafter referred to as "Zuoyebang"), Beijing Yuanfudao Online Subject Training School (hereinafter referred to as "Yuanfudao") and other giant companies in the "pre-double reduction era" are impressively listed, among them The total number is no less than 5. The business scope of these registered institutions is “online”.
According to the information obtained by the reporter, there are currently at least 5 "private non-enterprise" organizations registered in Beijing. They are: Beijing Hope Online Subject Online Training School (hereinafter referred to as "Hope Online") , Beijing Zhidao Online Training School (hereinafter referred to as "Beijing Zhidao"), Beijing Lexue Dongfang Online Subject Training School (hereinafter referred to as "Lexue Dongfang"), Yuanfudao, and Zuoyebang.
Among the above-mentioned institutions, Yuanfudao, Zuoyebang and the original education and training institutions are obviously related. Two senior education and training industry insiders told reporters that they hope that online and happy learning from the East will also They all have “previous backgrounds in large education and training institutions, and they are all very well-known. Some are leading companies, and some are education and training business companies on large Internet platforms.”
Relevant registration information shows that the legal representative of Hope Online is Jie Fei. It is worth noting that in November 2021, a private non-enterprise organization named Shanghai Changning District Century Xue Xiaosi Online Education and Training School (hereinafter referred to as "Xue Xiaosi") completed its registration, and its legal representative is also Jie Fei . Tianyancha data shows that the trademark owner of Xuexiaosi is Beijing Xueersi Education Technology Co., Ltd. (hereinafter referred to as "Xueersi"), and in the relevant app store, there is an app called "Ledu Youke" APP, its developer is Xue Xiaosi.
Many former senior executives of Beijing Zhongda Education and Training Institution told reporters that Hope Online is Xueersi, a "private non-enterprise institution" registered by TAL. Previously, the video and information related to Xueersi’s “Farewell Party” had been widely circulated on social media. Zhang Bangxin, founder of TAL, said in the video that he would like to thank every partner who persisted until the end of the autumn. In the PPT in the video , which contains the words "Visible changes in the world, no regrets in 18 years".
The legal representative of Beijing Zhidao is Cao Jun. The company's industrial and commercial registration information shows that the general manager of NetEase Youdao Information Technology (Jiangsu) Co., Ltd. is Cao Jun, and its sole shareholder is NetEase Youdao Information Technology (Beijing) Co., Ltd.
The legal representative of Lexue Dongfang is Gu Xianhao. A piece of information published in June 2012 on the official website of New Oriental, New Oriental.com, showed that "Excellent Manager: Gu Xianhao of the Financial Management Department of the Group Corporation" was placed in the special topic of the website's "New Oriental Fiscal Year Commendation Conference" .
In 2018, New Oriental Xingzhi Education and Culture Industry Fund was established in Zhangjiagang City in the form of a limited partnership. The listed company New Oriental Education Technology Group Co., Ltd. accounts for approximately 36.3% of the shares, and the remaining shares are held by a number of investment institutions or limited partnership companies. Among them, Zhangjiagang Judongfang Investment Co., Ltd. holds the corresponding shares. This company was established in 2018 , Gu Xianhao is the legal representative.
“Yuanfudao and Zuoyebang are the original Yuanfudao and Zuoyebang. Now they are private non-enterprise organizations established in accordance with regulatory regulations and registered accordingly in accordance with the regulatory regulations of the civil affairs system.” A former Executives from large training institutions told reporters.
The so-called private non-enterprise organizations refer to social organizations organized by enterprises, institutions, social groups, other social forces, and individual citizens to engage in non-profit social service activities using non-state-owned assets. A person familiar with the registration process of social organizations in the civil affairs system told reporters that after education and training institutions are converted from business to non-business, the broad category of social organizations they register is roughly private non-enterprises. “Private schools are also registered as private non-enterprises,” she said.
Information obtained by the reporter through official channels shows that the business supervisory unit of the above-mentioned institutions is the Beijing Municipal Education Commission, the registration management agency is the Beijing Civil Affairs Bureau, and their business scope is primary and secondary school subjects. Class online training.
In August 2021, the Ministry of Education and other three departments issued the "Notice on the unified registration of subject-based off-campus training institutions for students in compulsory education as non-profit institutions", which is a "business-to-non-profit" "policy. It requires that the administrative approval and legal person registration of subject-based off-campus training institutions for compulsory education students be completed before the end of 2021 as non-profit institutions. Training institutions should suspend enrollment and fee collection before completing the registration of non-profit institutions. .
During the same period, Shanghai, as another important center for education and training institutions, also completed the registration of "private non-enterprise" education and training institutions, including at least: EF Online Education and Training Center in Huangpu District, Shanghai (hereinafter referred to as "EF"), Xuexiaosi, Shanghai Yangpu District Tifang Online Training School (hereinafter referred to as "Tifang Online"), Shanghai Minhang District Jinshu Online Training School, Shanghai Yangpu District Xiaoma Aixue Online Education and Training School . Except for Xuexiaosi, which completed its registration earlier, the rest will also complete relevant registration work in December 2021.
The business scope of private non-enterprise registration institutions in Shanghai is relatively specific, and the business scope of some registered institutions includes subject training for ordinary high school students. For example, EF's business scope includes, in addition to subject training (online) for compulsory education, high school subject training (online); Tifang Online's business scope is subject training for ordinary high school students.
Since the release of the “double reduction” new policy, whether subject training at the high school level is “within the constraints” has been a common focus of the education and training industry. Therefore, the entire industry is very sensitive to this issue.
In September 2021, the Ministry of Education, the National Development and Reform Commission, and the State Administration for Market Regulation jointly issued the "Notice on Strengthening the Supervision of Off-Campus Training Fees in Subjects at the Compulsory Education Stage" (hereinafter referred to as the "Notice"), requiring Before the end of 2021, all localities will introduce government-guided price management policies for off-campus training fees for subjects in the compulsory education stage, clarifying the benchmark fee standards and floating ranges, as well as the specific implementation time.
Another former executive of a large educational institution told reporters that according to the spirit of the "Notice", in fact, under the premise of compliance, the charging price for off-campus subject training within the compulsory education stage must also be Government-guided prices are implemented, so it is difficult to generate large-scale revenue. "But for education and training institutions in transition, they still need corresponding income to support the transitional stage. Therefore, how to supervise and restrict the high school stage of non-compulsory education is a very important issue." He said. Many education and training institutions have completed the "business-to-non-business" registration 2
December 31, 2021 is the "big deadline" for subject-based training institutions to "convert business to non-business". All regions will intensively announce at the end of 2021 The local government has reduced the statistical number of off-campus training institutions and the list of local companies that have passed the "business tax to non-business tax" and "reform preparation review", and announced government-guided pricing benchmarks.
How should off-campus subject training institutions standardize their operations after the “business-to-non-business-business-to-non-business-to-business” reform? Public opinion focuses on charging standards and charging management.
The fee standards are set according to government guidance, and the tuition fees collected are entered into the supervision account "one lesson, one cancellation", which is undoubtedly the focus of supervision. However, in addition to strengthening the supervision of non-profit subject training institutions, we should also consider how to support and encourage the healthy development of non-profit subject training institutions.
According to relevant national laws and regulations, the state should provide differentiated policy support to non-profit private schools and private educational institutions.
The "Several Opinions of the State Council on Encouraging Social Forces to Establish Education and Promote the Healthy Development of Private Education" issued in January 2017 pointed out that private schools, including private educational institutions, should be managed in the non-profit and for-profit categories. The sponsors of non-profit private schools do not receive any income from running the school, and all surplus from running the school is used for running the school. A differentiated policy system must be established. The state actively encourages and strongly supports social forces to establish non-profit private schools. People's governments at all levels should improve institutional policies and provide support to non-profit private schools in the aspects of government subsidies, government purchase of services, fund awards, donation incentives, land allocation, tax exemptions, etc.
Why should we encourage and support non-profit private schools (including other private educational institutions)? This is because non-profit private schools are, in the final analysis, social assets.
According to the non-profit requirements, the organizer has no shares and cannot distribute dividends. The assets of non-profit institutions belong to society, not to the individual organizer or a certain social organization. Therefore, the government provides certain financial subsidies, tax exemptions and other support to non-profit private schools and private education institutions, which is conducive to ensuring the non-profit status of the institution. attributes and improve the educational quality of the institution.
Some people will object to providing financial subsidies, tax exemptions and other support to private schools and private educational institutions. They think that these schools and institutions are just for making money. How can they be given financial subsidies? This is an old view before the implementation of classified management. As capital pursues profits and schools and institutions operate for profit, providing certain financial subsidy support to private schools and private educational institutions will inevitably encounter doubts. However, after private schools and private educational institutions are registered as non-profit institutions, they need to provide certain financial and taxation policy support to schools and institutions that no longer pursue profit and engage in non-profit operations according to their non-profit attributes.
Some people are in favor of providing government subsidies, per-student funding, tax exemptions and other support to non-profit private primary schools and private junior high schools, but are opposed to non-profit subject training outside schools. The institution provides financial subsidies and other support, believing that off-campus subject training institutions are the targets of "double reduction" governance, and it is best to have as few as possible.
This requires a rational analysis of the value of off-campus subject training institutions.
From the perspective of ensuring educational resources, as my country’s national strength increases and investment in education increases, the compulsory education stage has the ability to “supplement” national educational resources without private schools and off-campus training institutions. However, to solve the contradiction between the people's growing demand for better education and the unbalanced and insufficient educational development, it is difficult to rely solely on public education.
Non-profit private schools and training institutions play an important role in promoting school competition in the process of my country’s education modernization and providing multiple educational choices for educated people. Even if all public schools are high-quality and balanced, there will still be a small number of students who need out-of-school education because they "cannot keep up" in school, or have other individualized educational needs.
The "double reduction" requires subject training institutions in the compulsory education stage to register as non-profit institutions, rather than shut down, in order to take into account the differentiated off-campus training needs of some educated people. Promoting non-profit subject training institutions to adhere to public welfare attributes and standardized operations is of positive significance for building a diverse educational ecology.
Judging from the government-guided pricing issued by various places, the government-guided pricing standards reflect the public welfare requirements for non-profit off-campus training institutions.
However, according to this government-guided pricing, it will be difficult for the organization to operate normally even if it insists on public welfare. To solve this problem, there are only two options. One is to determine reasonable government pricing based on the operating costs and market demand of the training institution; the other is to provide appropriate financial subsidies and tax exemptions to the institution based on the current government-guided pricing. support. Just like kindergartens are required to register as non-profit inclusive kindergartens, in order to allow private inclusive kindergartens to operate normally without reducing teacher remuneration and kindergarten quality, financial allocations should be given to inclusive kindergartens while lowering fee standards.
The government provides certain support to non-profit subject training, including public schools purchasing the services of non-profit off-campus training institutions, both from the perspective of implementing the classified management of the "Private Promotion Law" and in-depth promotion of "double reductions". There is a necessity.
Support some public welfare off-campus subject training institutions to provide students with differentiated choices, which will get twice the result with half the effort and form a synergy between on-campus and off-campus education. A number of education and training institutions have completed the "business-to-non-profit" registration 3
Haidian District has announced the first batch of "certified employment" off-campus training institutions.
On the evening of January 9, according to the official account "Haidian Education" of the Haidian District Education Committee, from January 4 to January 21, 2022, 19 off-campus training institutions have completed the registration review of class opening fees. . Institutions such as Gaosi, Xueda, Excellent Talents, Shicheng, and Bright Scholar are listed. Off-campus training institutions in other disciplines are not allowed to charge fees during this period.
Picture source: Haidian Education
On January 10, Jiemian Education called Haidian Education. The other party said that these institutions can start enrollment, but it is recommended that " Sign up with caution."
"Although these (subject institutions) have been approved and have supervision accounts, it is a guarantee for parents to a certain extent. But if there is any problem with the institution, the Education Committee will only supervise it. One of the departments. It is jointly supervised by multiple regulatory departments," a staff member of the Haidian Education Commission told Jiemian Education.
Recently, the Beijing Municipal Development and Reform Commission, together with the Municipal Education Commission and the Municipal Market Supervision Bureau, issued the "Beijing Municipal Compulsory Education Stage Subject-Based Off-Campus Training Fee Management Measures (Trial)" (hereinafter referred to as the "Management Measures"), and simultaneously issued Fee standards for off-campus training in online and offline compulsory education subjects in Beijing.
According to regulations, offline classes with less than 10 people charge 80 yuan per person per class hour, classes with 10 to 35 people charge 60 yuan per class hour, and classes with more than 35 people charge 60 yuan per class hour. The fee is 40 yuan per person; online classes, regardless of the number of students, are charged 20 yuan per person per class hour.
The standard course duration is 30 minutes online and 45 minutes offline. If the actual duration is different, the training institution will calculate the proportion.
Gaosi staff told Jiemian Education that courses are currently offered from the end of February to the beginning of March, and are taught face-to-face. The class format will change according to the situation. In addition to the five Gaosi campuses announced by the Haidian Education Commission, its APP shows that there are 1-2 more campuses in Xicheng District, Dongcheng, Shijingshan, and Changping that are recruiting students.
Take the face-to-face mathematics training class A+ provided by Gaosi as an example. Its campuses such as Haidian Huangzhuang, Chaoyangmen, Shangdi, Xueyuan Road, and Fuchengmen present " Fully booked" status, tuition fee is 3120 yuan, ***12 lectures, each lecture is 2.5 hours.
Regarding charging standards, the "Management Measures" point out that a dynamic adjustment mechanism should be established. Relevant municipal departments will adjust and improve charging standards in a timely manner based on the assessment of charging policies and the market conditions of subject-based off-campus training.
In addition, it is necessary to strengthen the cost investigation of subject-based training institutions, including the composition of training costs, as well as training institution personnel salary, training venue rental, publicity expenses, research and development expenses, fixed asset depreciation expenses and other expenses.
At the same time, establish and improve financial accounting and other systems to completely and accurately record the costs and income of online and offline subject-based off-campus training, as well as the number of training participants, the amount of class hours, the number of teachers and other operating conditions.
Training institutions should submit enrollment brochures, fee standards, teacher qualifications and other information before the end of June each year, together with the previous year’s revenue, costs, profits, related transactions, policy implementation, etc., and submit them separately according to the approval authority. Send it to the education, development and reform and market supervision departments.
The "Management Measures" and charging standards will be implemented on February 21, 2022, mainly for non-profit off-campus training institutions registered within the administrative region of Beijing, including online and offline compulsory education stages Off-campus training in subject areas. Off-campus training in subjects for ordinary high school students shall be implemented accordingly.
Xiong Bingqi, President of the 21st Century Education Research Institute, believes that in addition to strengthening the supervision of non-profit subject training institutions, we should also consider how to support and encourage the healthy development of non-profit subject training institutions.
For example, on the basis of government-guided pricing, appropriate financial subsidies and tax relief support will be provided to institutions. Just like kindergartens are required to register as non-profit inclusive kindergartens, in order to allow private inclusive kindergartens to operate normally without reducing teacher remuneration and kindergarten quality, financial allocations should be given to inclusive kindergartens while lowering fee standards.
In addition, it also includes public schools purchasing the services of non-profit off-campus training institutions. Xiong Bingqi believes that it is necessary to implement the classified management of the "Public Promotion Law" and to further promote the "double reduction". Support some public welfare off-campus subject training institutions to provide students with differentiated choices, which will get twice the result with half the effort and form a synergy between on-campus and off-campus education.