Logos use specific and clear graphics, words, colors, etc. to represent things and symbolize things. They also express abstract spiritual contents such as things and objects.

Logo not only serves as a single indicator of the existence of a thing, but also includes the overall embodiment of purpose, content, nature, proposition, spirit, etc. At the same time, information is quickly and accurately disseminated to the general public and social organizations in a specific and clear shape. Logos include logos, trademarks, and company logos of government agencies, enterprises, societies, activities, etc. They are three different main contents in logo design. They have many similar characteristics and differences.

The logos of government agencies, enterprises, societies, activities, etc. are also called logos. It evolved from the badge. The emblem is also called the family emblem. It was originally used from individuals to families. Later, government agencies, enterprises, groups, etc. also used a fixed symbol for various gatherings, activities, festivals, and commemorative events. Events, etc. should also be represented by logos.

Logo is used for various political and economic social groups, organizations and professional and social activities. It represents the image of a government agency, a company, a factory, a school, a publishing house, a hotel, a shopping mall, etc.; it is an iconic graphic symbol that represents the nature, characteristics, propositions, spirit, etc. of conferences, performances, exhibitions, sports games and other activities held.

Trademarks are signs created by enterprises in order to distinguish different manufacturers of goods, different types and brands of the same product, and certain business, trade, commerce, transportation and service industry activities, and are approved by the relevant government After review by the department, if approved for registration, it will become a trademark. Trademarks are subject to legal management, so corporate trademarks have the exclusive right to use trademarks. This name mark is protected by law and no other company may imitate or use it. Therefore, a trademark is a legal term, which is the corporate logo of a manufacturer, the brand logo of a certain product, or the logo of a certain business industry that enjoys legal protection. The corporate trademark can currently be registered in most countries in the world. and protected by the laws of various countries. Trademarks can be further divided into three categories: corporate trademarks, brand trademarks and business industry logos.

The public sign is an identification symbol used in public places. It should be a symbolic graphic that can be recognized and understood by most people. It has functions that transcend languages, regions and national boundaries. sex.