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What special protection measures do Chinese laws have for well-known trademarks?
Legal analysis: A trademark applied for registration on the same or similar goods is a well-known trademark that has not been registered in China and has been copied, imitated or translated by others. If it is easy to cause confusion, it will not be registered and it is prohibited to use it. A trademark applied for registration on different or similar goods is a well-known trademark registered in China by others through copying, imitation, translation, etc., which misleads the public and may cause damage to the interests of the registrant of the well-known trademark, it shall not be registered and its use shall be prohibited. For malicious registration, the owner of a well-known trademark is not limited by five years.

Legal basis: Trademark Law of People's Republic of China (PRC).

Article 13 A trademark applied for registration on the same or similar goods is a well-known trademark copied, imitated or translated by others, which is not registered in China. If it is likely to cause confusion, it shall not be registered and its use shall be prohibited. A trademark applied for registration on different or similar goods is a well-known trademark registered in China by copying, imitating or translating others;

If it misleads the public and may harm the interests of well-known trademark registrants, it shall not be registered and its use shall be prohibited.

Article 45 Where a well-known trademark owner maliciously registers a trademark, the five-year period is not limited.