UK.
Lotus is a famous British sports car brand. It is currently named after Malaysian Bolton and was introduced to China in 2011. When Lotus first entered China, it got into trouble because of its Chinese name "Lotus". Finally, Lotus uses the transliteration of Pipa as its Chinese name.
In the automotive industry, Lotus is a legendary British brand. Lotus, Porsche and Ferrari are known as the world's three largest sports car manufacturers. On June 15, 2011, Lotus Cars and China's only official partner Lotte China jointly announced in Beijing that the "Lotus" brand officially entered the Chinese market, and released the official Chinese name of Lotus in China "Pipa", as well as carefully designed for the Chinese market 's trademark.
This series of moves marks the official launch of the British brand Lotus, which inherits the DNA of racing cars and top sports cars. However, after Lotus entered China, it was impossible to directly label the car with the word "Lotus". Instead, the transliterated name "Lotus" was used.
The reason why Lotus is not called "Lotus" in the Chinese market
This does not mean that it has been registered as a trademark by Youlian, but that Youlian has not successfully registered "Lotus" trademark. As early as 1984, domestic engine manufacturer Guangdong Jingde Mechanical and Electrical Co., Ltd. registered the "Lotus" and "Lotus" trademarks. In August 2004, Lotus Group applied for registration of Lotus, Lotus, and Lotus Map Combination, but was rejected by the Trademark Office. Therefore, the Chinese name of Lotus finally chosen is the transliteration of Lotus - Lotus.
"Lotus" cars can be divided into American Lotus and Chinese youth Lotus. American Lotus is a famous sports car brand in the United States. It is currently under the ownership of Porton Automobile in Singapore and is in the United States. Introduced to China in 2011. When Lotus first entered China, it was troubled by the Chinese name "Lotus" for Lotus, because China also has a Lotus of Youth Automobile Group. After much discussion, Lotus used the transliterated Lotus as its Chinese name.
The above content refers to Baidu Encyclopedia-Lotus