1) Applying for a trademark in the name of an individual and changing it to the company name is not a trademark change procedure, but a trademark transfer procedure;

2) Trademark change means that the applicant's subject itself has not changed, but the name has changed (for example, Beijing Zhiguo Technology Co., Ltd. has become Beijing Zhiguo Technology Co., Ltd.). A trademark under an individual's name becomes a company name. Even if the original trademark applicant is the legal representative of the enterprise, it belongs to different legal subjects in the legal sense, and only trademark transfer (or trademark license filing) can be carried out.