There are many preferred brands on CCTV.com, covering all aspects of clothing, food, housing and transportation. You can check the specific brands on the official website of CCTV.com Mall. The website address is as follows:

www.cctvmall.com/brand/index.html

Some brands are as follows:

With the increase in visibility and reputation of CCTV Mall, More and more consumers trust CCTV Mall, and more and more merchants are attracted to CCTV Mall. Recently, the high-profile debut of the new business model created by CCTV Mall - Joint Release has caused a huge sensation among consumers and merchants.

In this regard, CCTV Mall selectively pushes products based on consumer habits to increase product transaction rates. As a media, CCTV Mall can easily avoid many problems of traditional advertising in terms of location placement, consumer positioning, information ambiguity, and promotion link connection. In terms of product promotion, product placement is carried out in own programs or content to realize consumers’ visible and required shopping needs, shorten the entire product promotion chain, and quickly turn the influence and value of the media into the business of CCTV Mall. value. This is the natural advantage of CCTV Mall. According to the survey on consumer habits of CCTV Mall, according to consumers' consumption behavior, pushing things that consumers are interested in during the program can enhance consumers' desire to buy. The brand advantage of national media and its own promotion resources are called the platform advantages of CCTV Mall as the basis for development. Based on these two characteristics, CCTV Mall has implemented a comprehensive media strategy and made concerted efforts in terms of brand entry, market demand, and joint releases. On the one hand, through the brand authority and credibility that traditional e-commerce does not have, it attracts audit merchants to settle in and forms a high-quality product gathering platform; on the other hand, select high-quality brand products for joint release, interact with the products in the program, and use the Internet, Mobile Internet combines commercial elements with programs. CCTV Online Mall selects well-known brands, contact the promotion help.

In addition, CCTV Mall further integrates cooperative media and cooperative websites to form offline integration channels, integrate enterprises in different industries, and find mutual promotion and mutual complementarity between different industries. Focus on complementary resources and use media resources to achieve all-round targeted product promotion. CCTV Mall relies on the efficient marketing and communication capabilities of CCTV.com to build a high-end image display platform for merchants, use excellent media resources to release information, and help companies quickly increase their visibility and win public trust. CCTV Mall is positioned as China's largest comprehensive media e-commerce platform that integrates media, information, entertainment, video, e-commerce, and content. It builds a platform for dissemination, communication, interaction, and transactions between merchants and consumers. The advantages of national media and the ability to integrate resources realize the improvement of corporate brands, advocate the anti-counterfeiting alliance with authority and credibility to lead the healthy development of the e-commerce industry ecosystem, and use the innovative business model of media e-commerce to break the traditional e-commerce pattern dominated by single sales. CCTV Online Mall selects well-known brands, contact the promotion help.

In addition, CCTV Mall has also added sections such as Love Shopping, Anti-Counterfeit Alliance, and Brand Show to attract the attention of consumers from different angles and win the recognition of sellers. In addition to making great efforts to improve categories, CCTV Mall has also strengthened the construction of brand alliances. Due to the authoritative credibility and strong resource attraction of the media background of CCTV.com, many well-known brands have entered CCTV Mall. Under the premise of high threshold qualification review, CCTV Mall rejects some copycat brands that lack originality and individual industrial and commercial households with unknown supply channels. Outside the door, the products sold on the website are all genuine, and merchants are directly stationed to ensure the supply of genuine goods. CCTV Mall is positioned as a high-quality and cost-effective media e-commerce platform. The main group of investors is those high-quality and well-known products.

CCTV Mall, as an important layout of CCTV’s new media, gives full play to the advantages of media e-commerce and creates the world’s most fashionable new product release experience platform, aiming to pursue a new life, accept new consumption concepts, dare to express oneself, and have positive energy The mainstream group of society launches global "fresh products" and various trendy "new ways".