The English name of Red Bull brand is "Red Bull". The brand logo consists of Red Bull and Sun. The design is bright and eye-catching, full of energy and strength, and looks high-spirited and full of vitality. Similar to the product's functional appeal, the Red Bull logo trademark, a worldwide energy drink, has a logo, but it is directly derived from the English product name Red Bull. The idea of the name and logo was inspired by the boss Matt Keats, who tried a sweet drink called Krating Deng or Red Bull when he was on holiday in Thailand.

"Red Bull" is a positive and vigorous performance.