Sports brands are fiercely competitive. Foreign brands have entered China, such as Nike, Adidas, Andema and so on. Our own sports brands, such as Li Ning, Anta, Xtep, including ToBeNo. 1, are even hard to survive, and even this brand is going to close down. But when the country was in trouble, they took out all their property and donated a lot of materials, which was very low-key and touched countless people.
Hongxing Hongxing Erke can be said to be an enterprise on the verge of bankruptcy. Lending a helping hand when the country is in danger has made many people feel distressed, saying that the red star Hongxing Erke is too real. A national brand that has almost disappeared from public view has been living around people in a dispensable way. This is really a company that was once ridiculed as going bankrupt, but it donated huge amounts of materials to Henan in a low-key way. This is a very rare quality, which embodies the social responsibility and responsibility of the enterprise.
ERKE
Hongxing Hongxing Erke Industrial Co., Ltd. was established in June 2000, and its headquarters is located in Xiamen, Fujian. Now it has developed into a large sportswear enterprise integrating R&D, production and sales, with nearly 30,000 employees. The company has more than 7,000 stores around the world, and its products are sold to Europe, Southeast Asia, the Middle East, North and South America, Africa and other countries and regions.
It has exclusive trademark rights in more than 65,438+000 countries around the world, and has successively won the honors of "Top 500 Most Valuable Brands in China", "Top 500 Asian Brands" and "Top 200 Best Brands in Asia by Forbes". The brand mission advocates a young, fashionable and sunny lifestyle, which Hongxing Erke has always advocated. Sunshine is the core concept and represents Hongxing Erke's unique optimistic brand attitude.