Creative food packaging design can make consumers have a better experience when buying and using, and increase the added value of products. The following are some common creative food packaging designs:

Create a soft feeling: in the face of hard packaging, conceptual design works that use a lot of soft plastic films, cotton paper and other materials present extremely soft capsules or hemispherical film bags, and a little pressing and kneading will present a soft touch similar to skin.

Casual hanging gesture: Different from the conventional hanging packaging form, fruit juice, beverage, candy and other products choose various creative packaging to hang around, so that consumers can carry them with them conveniently, which reduces the loss rate and the possibility of leakage.

Flexible container: Nowadays, more and more packaging advocates the use of environmentally friendly materials. Flexible containers bind this environmentally friendly material with functions and benefits, further enhancing the brand value in the environmental protection plan.

Reusable packaging: We can see that some creative food packaging pays attention to permanence, reusability and environmental protection in product appeal. For example, creative paint tin cans that can be used many times, cups or milk cartons that are not easy to be damaged have derived many different reuse schemes, providing consumers with more choices.

Eye-catching shapes: such packaging designs often adopt unconventional shapes, such as triangles, mugs, tofu boxes, etc. , make the goods unique and differentiated from the external form, with strong identification and visual effects.

Enhance interactive experience: If the product and its packaging structure or style cooperate with each other, it will be upgraded to a big stage for emotional interaction with consumers. Playing with numbers, mini buttons or dock overlays can make all product levels interesting and interesting.

Zhonghui design original packaging design

The above is the answer provided by Zhonghui Design (a professional packaging design company). I hope it will help you.