If you find the right store, your shopping will be guaranteed. As a senior buyer of Pinduoduo and an “old man” in the e-commerce circle, I can honestly say that I am half a shopping expert. Today I would like to share with you how to identify authentic and fake Pinduoduo stores to help you find reliable stores.

1. How to check the authenticity of PDD stores

2. How to identify reliable stores

3. How to read product labels

1. How to check the authenticity of a PDD store

Three simple steps:

1. Click on the store name

2. Scroll to the bottom and click on the business license

3. Use the Qichacha app to search for the name of the company or legal person and check the relevant information

2. How to identify reliable stores As someone who has been working hard in the e-commerce circle for many years The old man, relying on his own experience, shares some valuable information with everyone! If you find it useful, you can like and save it~ The most important thing! How to identify reliable stores

Online stores are mainly divided into two categories:

Personal stores (also known as C-stores, which can be opened by individuals)

Enterprise stores (can only be opened by a company, as long as the size counts as a brand, most of them are enterprise stores)

Let’s focus on identifying genuine stores. There are roughly four types of enterprise stores: flagship stores, specialty stores, and specialty stores. Store, ordinary store

1?Flagship store---authentic, the most reliable! The brand trademark is its own, and the brand owner directly opens the store, and what is opened is called a flagship store (for example, Company A registers a brand "Red Moon", and Company A directly opens a store, which is called the Red Moon Flagship Store)

2? Specialty stores---are also authentic products of the brand. This kind of store is authorized by the brand (what is authorization: For example, A authorizes B to sell "Red Moon", and the store opened by B can only be called Hong Moon xx specialty store, this is authorization. These authorization documents must be strictly reviewed by the platform when opening a store. Generally, such stores are also guaranteed to be authentic)

3? Specialty stores---they also sell brands Genuine products can be authorized by multiple brands at the same time and sold in one store, similar to a hypermarket. (For example, three brands are authorized to be operated by C, so C has three brands of genuine products to sell at the same time. Behind this kind of store The company is usually a provincial agent, who acts as an agent for multiple brands at the same time)

4? Ordinary store-for example, I have a company and have my own brand, but it is unknown and small in scale, but it is not It prevents me from calling it a flagship store, because as long as the trademark is my own, I can call it a flagship store. This type of store is like countless large and small stores in the vast sea.

Summary: Only by going to the correct store first can you ensure that you buy genuine products. Based on the store type, everyone can identify whether it is genuine in one second. As long as it is a flagship store/specialty store/specialized store, it has been reviewed by the platform in theory, so feel free to buy~

If you can still buy it in these stores What should I do with fake goods?

Just contact the official customer service, and you will be fined ten for every fake product. The platform still attaches great importance to the quality of merchants, and PDD is notoriously strict in the industry in punishing merchants on the platform.

3. How to read product labels

This time, let’s talk about how to judge whether a single product is reliable?

I have listed everything I can think of. I will add new ones in the future. If you have any questions, just ask?

One sentence summary: Learn to read the "labels" given to products. ”?

The official will mark a large number of tags in the product title & product details page to highlight good products. In our daily life, we may not pay attention to it. Let’s talk about it in detail~ Big-name products & Authentic labels: Ten billion subsidy label | Brand black label | 100 authentic label | Flagship store gold label

1? Ten billion subsidy label: The label with the highest gold content, no one! This target is all big-name and authentic, and can only be sold after a lot of manual review. Pin Xixi has scored a king bomb within the fifth ring, so... the gold content is guaranteed, otherwise it will be a slap in the face?

2?Brand black label: Second to tens of billions of subsidies, higher than ordinary products, a brand with a certain degree of popularity, a label that can be placed on the product, and also the main product is authentic

3?100 genuine label: general display Under the title, only those who are branded and genuine must dare to promise, otherwise you will be fined ten for fakes?

4? Flagship store gold label: As mentioned before, the first point of a reliable store: flagship store , so I won’t go into details, you can go and take note of the "Store Identification Guide". Recently there are labels with price reductions and discounts: Editor’s Recommendations | Flash Sale Labels

1? Editor’s Recommendation Labels: As the name suggests, there are special reviewers to mark them Recommended by bids, those whose prices have been bargained by the platform

2? Flash sale bids: Flash sales usually last for 1-3 days for an event. The price will be reduced during the event, and the price will increase after the event, so there are many sales/reviews of bargained prices. It's brushed, how to judge? Let’s look at it together with the praise list~?

1? About sales: Sales of 100,000 can be seen everywhere, but they are mixed true and false, so the sales can basically be ignored, focus on the reviews

2? About Evaluation: Many years of online shopping tell me that you can directly click on the comments, pull the negative reviews, pull the pictures and texts, and watch the buyer's show. If you complain about the product in a large area, you will know that the good reviews are all from shua, so you can pass it decisively. If the negative review is about complaining about customer service/slow logistics/delivery guy, etc., it means that there is basically nothing wrong with the product

3? Hidden list: praise list amp; sales list, the reference value of the sales list is also Not big, it only means that the sales volume is large, but the quality is not necessarily good. However, the praise list has a relatively high gold content. Generally, the system will be strictly inspected and shua will be filtered out, so if it is selected into the praise list, the quality is still guaranteed ~ Last but not least: the iron law in the e-commerce world? You get what you pay for. Of course, extremely low prices also mean... Wuli is quite awesome when it comes to being made in China. It can give you whatever price you want. Produced

The above are the basic store identification skills. If you are not sure, you can leave it in the comment area. I will definitely reply! At the same time, I also remind my friends at the end that shopping should be based on actual needs. Don’t just buy whatever you see. It is a waste of money. For us ordinary people, our income is only so small, so we can do it and cherish it!