Weifang Shouguang Daocheng, as the largest vegetable producing area in Shouguang City, has a strong agricultural industrial base and strength. In 2020, it was rated as a strong agricultural town at the provincial level, mainly planting melons, tomatoes, cucumbers and colored peppers. Known as the first town of melon in China, it is also the largest distribution center of melon production and sales in China. In 2000, the registered trademark of Wang Po melon was awarded as a famous trademark in Shandong Province.

Melon is also called cantaloupe and cantaloupe. It is an annual vine herb of Cucurbitaceae. Stems and branches are angular. Tendrils are slender, simple and puberulent. Petiole has grooves and short bristles; The leaves are as thick as paper, with rough surface and rough white. Flowers are unisexual and hermaphroditic.