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What are the different ways to use trademarks?

Trademarks are used by producers and operators of goods on the goods they produce, manufacture, process, select or distribute, or by service providers on the services they provide, and are used to distinguish the source of goods or services. , so there are different types of trademarks. If you want to classify the trademark according to its purpose, it can be divided into several categories:

1. Certification trademark refers to a certification trademark that is controlled by an organization with the ability to supervise certain goods or services, and is controlled by a unit other than the organization. Or a mark used by individuals for their goods or services to prove the origin, raw materials, manufacturing methods, quality or other specific qualities of the goods or services;

2. Business trademarks refer to manufacturers or operators A trademark that uses a specific logo or company name on the goods it manufactures or operates. Some people also call this kind of logo a "factory logo", a "store logo" or a "company logo";

3 , Grade refers to the same trademark or different trademarks used on a commodity with different quality, specifications and grades;

4. Family trademarks are based on a certain trademark and then combine it with each other. A trademark that combines two words or graphics and is used on various goods of the same company is also called a "derivative trademark";

5. A backup trademark is also called a storage trademark, which refers to a trademark that is used on the same goods at the same time or separately. Register several trademarks on similar goods or similar goods. They may not be used immediately after registration. Instead, they are stored first and then used when needed;

6. Group trademarks refer to similar goods, due to variety, Several trademarks are used to distinguish them based on differences in specifications, grades, and prices, and a trademark application is filed for registration by combining these trademarks as a group. Group trademarks are similar to graded trademarks;

7. Joint trademarks refer to several identical or similar trademarks registered by the same trademark owner on the same or similar goods. Some have similar words and some have graphics. Similar, these trademarks are called joint trademarks. Such mutually similar trademarks may not necessarily be used after registration. The purpose is to prevent others from counterfeiting or registering, so as to protect one's own trademark more effectively;

8. Advertising trademarks, as the name suggests, are used for publicity.

9. Defensive trademark trademark registration common sense means that the owner of a well-known trademark registers his trademarks separately on non-similar goods in order to prevent others from using his trademark on different categories of goods. Such trademarks are called defensive trademarks.