TOYOTA is the registered trademark of Toyota Motor Corporation of Japan and the name of Toyota Motor Corporation; in the Japanese Roman alphabet Toyota, "toyo" is the pronunciation of "feng" and "ta" is the pronunciation of "field". The Roman letter Toyota in Japanese means "Eastern", and "ta" is a modal particle similar to "Smecta" in Korean.
In its early days, Toyota focused on manufacturing textile machinery. Founder Kiichiro Toyoda established the Automobile Department at the Textile Machinery Manufacturing Works in 1933, thus beginning the history of Toyota Motor Company manufacturing automobiles.
By introducing European and American technology, and under the guidance of American automotive technology experts and management experts, they quickly mastered advanced automotive production and management technology, and created the famous Toyota based on the characteristics of the Japanese nation. The production management model was continuously improved and improved, which greatly improved factory production efficiency and product cars flooded into the North American market in large numbers in the late 1960s.
Basic philosophy
1. Comply with the spirit of domestic and foreign laws and regulations, and strive to be a corporate citizen trusted by the international community through open and fair corporate activities.
2. Comply with the culture and customs of various countries and regions, and contribute to local economic construction and social development through corporate activities rooted in local society.
3. With the mission of providing environmentally friendly and safe products, we will make unremitting efforts to create a better and more comfortable living environment and a richer society through all corporate activities.
4. Continuously develop and research cutting-edge science and technology in various fields to provide attractive products and services to meet the needs of global customers.
5. Based on mutual trust between labor and management and joint responsibility, create a corporate culture that can maximize individual creativity and team strength.