Miffy is the work of the famous Dutch painter Dick Bruna. He is a highly successful and best-selling fairy tale creator. His works have been translated into thirty-three languages ????around the world. Across the country, sales have reached 80 million copies. Dick Brunner always likes to use simple lines and a few colors (usually just orange, blue, yellow, and green) to create the fairy tale world in his mind, and Miffy is nearly half of the characters in his paintings. For centuries, under the insistence of the author, Miffy has always maintained her simple and relaxed style. She never changes clothes and jewelry randomly for the show or for any reason. Such a "super fresh" image may be the reason for Miffy's popularity. The reason why it always stands firm. During a vacation, 28-year-old Bruna was looking for inspiration for painting when she saw her son playing with a rabbit doll. Suddenly she remembered the rabbit she had raised, so she drew a rabbit with childish lines and clumsy lines. Bi-ear limbs - this is the original shape of Miffy. Miffy was born on one day in 1955. She was a lively and cute innocent little girl who was deeply loved by everyone. She and her good friends were also loved by everyone, as if Boris & Barbara, who were born in 1989, are two cute little bears; there is also the very nice Ms. Poppy, who was born in 1977, and she is an elegant pig lady; and Sunffy, who was born in 1969, and whose name is Miffy looks a bit like her, and her personality is similar to Miffy's, but she's also so cute! Miffy was born in 1955. It is a classic animated character created by Dutch painter Dick Bruna, one of the most famous picture book writers in the world. Miffy's portraits have a consistent style, are easy to remember, simple and friendly, and are deeply loved by children all over the world. The creation of Miffy comes mostly from the many touching moments of innocence and innocence among children and the warm memories of childhood. As a result, Miffy ceased to be a story character and became a very personal experience for each of us. The author gives Miffy a simple pattern image without any explanation, let alone details; leaving space for readers to freely use their own experiences. Miffy strongly opposes pretense. The value of Miffy is authenticity, simplicity, and reliability; the meaning is simplicity, clarity, directness, and relaxation. If you want to experience the character Miffy, you don’t have to go to the Netherlands to have the opportunity. The secret of the artistic success of Miffy's image is to remove everything that conceals the essence. Only the basic lines remain in the picture. Each part is quite precise, fully embodying the power of simplicity and the art of omission. In addition to artistic achievements, Miffy's image has also achieved great success in the commercial field. Miffy's image has been used as a brand in various product fields around the world, including Asia, from newborn baby clothes to adult household items. Miffy will hold a consumer product licensee meeting in China recently. I believe that soon, through the licensing of the Miffy brand in various commodity fields, Miffy, the living little rabbit, will appear in the daily lives of Chinese people. Mercis has been responsible for the management and commercial development of Dick Bruna's works, and is also responsible for protecting the copyright of Dick Bruna's works. When asked about his views on China's consumer goods licensing market, Mercis seemed confident. Although there are already many authorized brands in the Chinese market, Mercis believes that with Miffy's unique brand personality and simple artistic style, it will definitely make a big difference in the Chinese market. Background information: "Miffy"'s father - Dick Bruna (Dick Bruna) was born in Utrecht, the Netherlands, in 1927. He is one of the most famous picture book writers in the world. To date, *** has created and illustrated more than 100 Miffy books; his books have been translated into 33 languages ??and have sold more than 800 million copies worldwide. Painting Style Dick Bruner expressed as much as possible with as little as possible. Some of his works even have no text and only use illustrations to tell stories, leaving ample space for readers to imagine and use their own experiences to express themselves freely. When Mr. Dick Brunner draws figures, he always draws very concise outlines.
He usually observes things in real life before he starts painting. In painting, he usually abandons all unnecessary things; he paints with the most vivid and bright colors, which constitute Bruna's color world. Mr. Dick Brunner based on the image of the rabbit "Miffy" and created a large group of elves - good friends around "Miffy", gradually forming his own unique style. In Mr. Dick Brunner's work, he uses his illustrations to clearly indicate what he is trying to express, and anyone can understand the meaning. Seeing his illustrations, you instantly know what Dick is talking about. Mr. Dick Bruner created his own language - a kind of Bruner's "picture language". For example, if Miffy is in a bad mood and is very sad, Dick will draw her tears, but usually there is only one drop. At this time, we will immediately understand that she must be very sad. Dick Brunner is well known not only in the Netherlands but also throughout the world. Mainly because the "Miffy" cartoon image he created is now used in many children's products and even adult products, including clothing, shoes and hats, toys, accessories, household items, food, etc. Miffy's name is different in different countries. Britain and France use miffy, Latin-speaking countries use miffa, Germany uses nina, Russia uses katinka, Finland uses minnin, South Afrikaans uses kleintjie, Japan uses usako-chan, China uses miffy (miffy), and the Netherlands uses Nijntje. Why? Is Miffy's mouth an X? Dick Bruna said this in a book called "All About Dick Bruna": "Because when I was a child, I thought the rabbit's mouth was an X."