Foil stamping is a decorative technique commonly used in printing. Traditionally, hot stamping technology uses a piece of gold foil, which is heated by a hot stamping machine to press the gold foil onto the surface of the printed matter, forming a layer of metal film to add texture to the printed matter. Nowadays, with the continuous development of science and technology, many printing factories adopt digital hot stamping methods, and some also use thermal transfer printing technology. These methods make the hot stamping decoration effect more free and flexible, and the cost is also effectively controlled.

Since tradition, hot stamping has been widely used in commemorative stamps, luxury hardcover books, menus for high-end restaurant banquets, hotel room door numbers, etc. With the development of modern printing technology, hot stamping technology is increasingly used in various printed matter, such as brand trademarks, high-end gift packaging, wedding invitations, etc. This technology can improve the grade and texture of products, increase consumers' desire to purchase, and enhance corporate brand image.

In the design industry, it is often necessary to use hot stamping technology to improve the texture and image of the design. For example, in traditional red envelope design, hot stamping can make the design more high-end and festive; in logo design, hot stamping can enhance the elegance and luxury of the brand; in packaging design, hot stamping can enhance the grade and visual impact of the product. force. It can be said that hot stamping technology has increasingly become a more commonly used decorative technology among designers.