Wuchuan Buckwheat is a geographical indication certification trademark.
Wuchuan County’s oats and buckwheat are very well-known. In many places in Inner Mongolia, restaurants and street food stalls sell the brand “Wuchuan Oatmeal”. In fact, there are not many real Wuchuan noodles, and "Wuchuan noodles" is just a banner for promotion. Wuchuan buckwheat noodles are even more famous internationally and are exported to the United States, South Korea, Japan and other places. However, these two gold medal crops have not become real "cash cows" in the local area. Who will develop these two "money trees"?
What’s so special about Wuchuan oats and buckwheat? How is it doing in today’s market? What's the problem? What is its economic potential? The reporter conducted an investigation in Wuchuan County.
A land of water and soil can nourish people and produce special products. Wuchuan is located on the north side of Daqing Mountain in the Yinshan Mountains. It has a short frost-free period, large annual and daily temperature differences, low rainfall and concentrated rainy periods. In addition, the local soil quality and long sunshine hours create superior conditions for the growth of oats and buckwheat. . The protein content of the oats produced in this property is higher than that of other crops, and the proportion of amino acids is balanced. In particular, the content of lysine is high, accounting for 37% of the total protein, which is significantly higher than that of wheat and corn. The linoleic acid content in fat accounts for 38.5%-45.3% of the total unsaturated fatty acids, which is about twice that of peanut oil; the linoleic acid and fatty acids in oats have certain effects on various diseases caused by atherosclerosis. Prevention and treatment effect. Therefore, eating oatmeal regularly has a good effect on lowering blood lipids, preventing and treating arteriosclerosis and heart disease caused by it; the calcium, phosphorus, iron, riboflavin and other nutrients in oatmeal are the highest among other cereal crops. Buckwheat is also a good health food. It is rich in protein and crude fiber and is an ideal health food for diabetics. Buckwheat contains high nitrate and has a good effect on lowering blood pressure. In the United States, buckwheat became the designated food for pilots. In Japan, buckwheat has become a nutritious food that wealthy people must eat every day.
Oatmeal and buckwheat have very high nutritional value. However, their economic benefits are not equivalent to nutritional value. Why have Wuchuan oatmeal and buckwheat not become big brands and markets? One is because there is no deep processing to increase added value. Farmers only sell raw grains, and the price is no higher than other grains. The yield per mu of these two crops is not high, which affects the enthusiasm for planting. Oats and buckwheat need deep processing to increase their value. The local processing situation is as follows: there are more than 30 small and medium-sized processing enterprises in the county, with an annual processing capacity of 20,000 tons of oats and 2,000 tons of buckwheat. These Processing is nothing more than grinding grain into flour, and its value added is very small. The grains bought to foreigners were also raw. After the Japanese went back and processed them, the value immediately increased by more than 50 times, becoming the "golden grain" purchased by Lunke; another reason is that the brand value was not reflected. Wuchuan's oats and buckwheat grow in the slopes of the slopes, and the area is a cool area. There are no pests or diseases and no need to apply chemical fertilizers. They are real green foods. However, these two signature crops of the county have not yet been declared. Green food certification and origin certification, therefore, although it is a green food, it lacks an "ID card", so its value is greatly reduced; third, the publicity is insufficient. Good wine has to be shouted, but there is no overall packaging promotion in terms of publicity, and it does not attract the "eyeballs" of outside investors; fourth, there is a lack of leading processing enterprises to drive it. Because there are no large leading processing companies to drive it, there is no large-scale planting. This year, the sowing area of ??oats and buckwheat in the county is 200,000 acres and 100,000 acres respectively. The total output of oats is expected to reach 20,000 tons and the total buckwheat output is 5,000 tons.
Buckwheat, a famine-relief crop that once served the locals during the famine years, and buckwheat, which is praised by the locals as "50 miles of oatmeal and 40 miles of cake, and 30 miles of buckwheat noodles will break your waist if you are hungry" because of its resistance to hunger. Can Omai perform another great feat in the new era? It still needs to be developed by far-sighted domestic and foreign entrepreneurs.