There are several reasons why the baby is removed from the shelves in the through-train promotion:

1. The natural title of the baby

The natural title of promoting the baby cannot contain weight loss. , cellulite, slimming and other functional keywords.

2. Copy description

In the product details page, good copy description is helpful to improve the conversion rate of the product, but in some special categories, such as beauty and skin care/ In the body care/essential oil sub-category, when promoting products, it is prohibited to use functional words or warranty descriptions. For example: using words that claim or imply the effect of curing, treating or preventing diseases and exaggerating and false information.

3. Baby pictures

In promoting baby pictures, exaggerated, false and promising information is not allowed, such as: effective in ** days, invalid refunds, no side effects, * Weekly to achieve ** results and so on.

4. Infringement

Promotion of products involving infringement of other people’s intellectual property rights was investigated and removed from the shelves. For example: stealing other sellers’ pictures, trademarks, etc.

5. Number of inspections

If a product violates the rules for more than 5 times and is removed from the shelves, Taobao will take punitive measures against the through train and stop promoting the through train for 14 days. If you want to re-promote the product that has been removed from the shelves, you must delete the illegal information and re-promote it in another plan.