First of all, you must understand that the external form of brand and trademark is the same, but the connotation is different. Brand is a marketing term, and trademark is a legal term
Brand The number of products and the influence of the brand are important indicators of a country's comprehensive national strength. Without independent brands, we can only act as the world's processing factory. Therefore, creating a brand is the way to strengthen the country and the foundation of enriching the people.
A brand must be established
First, it must have products
Second, it must have market share
Third, it must have popularity
Four, good after-sales service
The trademark application process takes two to three years. The registered use period is ten years, and no other fees are required during the ten years.
Trademark registration conditions:
(1) To apply in an individual’s name, a copy of the individual’s identity and the “Business License for Individual Business Owners” must be provided.
(2) If applying in the name of a company, a copy of the "Business License" signed and sealed by the issuing authority must be provided. A completed trademark registration application form stamped with the company's official seal.
There are two ways to apply for registered trademark:
(1) Find a nationally recognized trademark agency in your location.
(2) Go directly to the Trademark Registration Hall (Beijing) of the Trademark Office to apply.
Processing steps:
(1) If entrusting a trademark agency to handle the matter, the applicant can voluntarily choose any nationally recognized trademark agency to handle it.
(2) Apply by yourself: If the applicant goes directly to the trademark registration hall of the State Trademark Office, you can follow the following steps: Trademark query → Prepare application documents → Submit the application at the trademark registration hall acceptance window Documents → Print the bar code at the coding window → Pay the trademark registration fee at the payment window → The Trademark Office will issue the "Notice of Acceptance" in about four months → If approved, the certificate will be issued in about two years.
The rest is up to you. I would like to remind you that if you want to be a big brand in the clothing industry, you must be very professional in design, pattern making, various models and sizes, and sales will be divided into low and peak seasons, which will occupy a lot of inventory... If there is no fixed channel , very difficult to do.