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Can county names be used as trademarks?
Legal analysis: According to the provisions of Item 8 and Item 2 of Paragraph 1 of Article 10 and Paragraph 2 of Article 11 of the Trademark Law, it cannot be used as a trademark in principle, but there are several exceptions that can be registered for use:

1. This place name has stronger meaning than others.

2. As an integral part of a collective trademark or certification trademark,

3. Where the trademark applicant is registered with its full name, but the full name contains the name of an administrative division at or above the county level,

4. The combination of place names and other characters has obvious characteristics.

5. Trademarks registered before the implementation of the current Trademark Law (200 1 Second Amendment) are still valid and can continue to be used.

Legal basis: Trademark Law of People's Republic of China (PRC).

Article 10 The following signs shall not be used as trademarks:

(a) the same as or similar to the national name, national flag, national emblem, national anthem, military flag, military emblem, military song and medal of People's Republic of China (PRC), and the same as the name, symbol, place name or the name and figure of the landmark building where it is located;

(2) identical with or similar to the name, national flag, national emblem or military flag of a foreign country, except with the consent of the government of that country;

(3) identical with or similar to the name, flag, emblem, etc. Intergovernmental international organizations, except with the consent of the organization or not easily misleading the public;

(4) identical with or similar to the official marks and inspection marks indicating the implementation of control and guarantee, unless authorized;

(5) identical with or similar to the names and symbols of the Red Cross and Red Crescent;

(six) with ethnic discrimination;

(seven) deceptive, easy to make the public misunderstand the quality or origin of goods;

(eight) harmful to socialist morality or other adverse effects.

Geographical names of administrative divisions at or above the county level or foreign geographical names well known to the public shall not be used as trademarks. However, unless the place name has other meaning or is part of a collective trademark or certification trademark; Registered trademarks using geographical names shall remain valid.

Eleventh the following signs shall not be registered as trademarks:

(a) only refers to the common name, figure and model of the commodity;

(2) directly indicating only the quality, main raw materials, functions, uses, weight, quantity and other characteristics of commodities;

(three) other lack of distinctive features.

A trademark listed in the preceding paragraph may be registered as a trademark if it has obvious characteristics and is easy to identify after use.